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Work Background
CoachHub - The digital coaching platformCertified CoachHub Coach
Dec. 2022CoachHub.io is the European market leader in digital coaching. Their mission
is to democratize coaching and to create a personalized and measurable
coaching program for employees at all career levels.
As a CoachHub Coach I am part of a global pool of more than 3000 coaches
that coach in 30+ languages. The CoachHub “mobile coaching cloud” allows
personalized live coaching sessions via video conferencing on CoachHub's
platform. It supports the coaching process through digital learning and
progress tracking. In regular sessions, I help prepare managers for better
leadership, teams for better group performances and employees for personal
and professional growth.
Social Inclusion Company Business coach and trainer
Jan. 2022 - Sep. 2024Cairo, Egypt
AppcorpChief Commercial Officer (CCO)
Mar. 2021 - Mar. 2022Cairo, EgyptLead, enhanced and managed commercial departments, namely operators’ relations, product management, service BTL and digital acquisuition, content team and business development.
Octarium Est.Mentor Coach
Mar. 2021 - Jan. 2024
mtc Grow HubManaging Partner
Dec. 2020Cairo, Egypt
Self EmployedSports Mental Toughness Coach
Jan. 2020 - Sep. 2024
TA telecomChief Commercial Officer
Aug. 2015 - Mar. 2021EgyptLead, enhanced and managed operators’ relations to ensure harmonious relation, value management, sales of new services and revenue growth. Managing team responsible for the product management and CRM of operators across Africa and Asia.
Selected accomplishments:
• Repositioned TA telecom as a market leader and value driven company focusing on the growth and success of its customers
• Shifted the CRM model to focus on revenues generated and value provided to customers rather than the custom model of relationship management
• Reorganized revenue growth function to focus on user acquisition optimization and growth
Etisalat MisrCustomer Experience Manager
Sep. 2014 - Aug. 2015EgyptCharged with leading development and implementation of marketing strategies related to customer experience across physical and digital touchpoints, creating and presenting proposed changes in products and resources to align with approved strategies. Research, analyze, and review customer performance data and industry trends. Direct team members in day-to-day responsibilities.
~ Developed 2015-2018 customer experience strategy and plan to optimize product sales and customer acquisition and retention; analyzed previous customer experience, communicated findings to management, and orchestrated cross-functional team efforts to overhaul and implement a complete, integrated strategy.
~ Designed dashboard and scorecard tools, enabling management to monitor progress of customer experience and ensure compliance with strategic marketing initiatives.
Etisalat MisrInternational Segment Manager
Mar. 2009 - Sep. 2014Egyptnnovated, planned, directed, and executed key strategies to accelerate international market share and revenues in alignment with overall company and commercial strategies for start-up telecommunications firm. Cultivated and pursued new business opportunities to enrich customer experience and boost revenues. Managed established KPIs for international marketing segment. Evaluated and applied competitor insights and strategies for international products and services. Developed annual budgets in conjunction with strategy and planning teams. Mentored, motivated, trained, and oversaw team members to drive employees’ professional and personal success. Selected accomplishments:
~ Played key role in propelling etisalat to status as international market leader in value share in just 2 years; realized significant annual segment growth from launch.
~ Achieved superior year-over-year growth in international services through launch of ATL and BTl services and promotions.
~ Successfully established and maintained market leadership within international streams for consumer and business segments.
Etisalat MisrVAS Manager
Mar. 2007 - Mar. 2009EgyptLaunched and operated value-added services as member of start-up team. Designed user experience, tested services for business readiness, and analyzed customer behavior and product performance. Managed vendor relationships and platform procurement / operation from marketing perspective. Selected accomplishment:
~ Directed team members in comprehensive responsibilities to achieve KPIs.
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