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Work Background
Wedded WonderlandProduct Owner
Jun. 2022Sydney, New South Wales, AustraliaLaunched Wedded Week 2024, generating over $500K in revenue and reaching 600M+ people globally. • Rebuilt the venue discovery platform, significantly improving vendor lead quality and conversion rates. • Designed and implemented a monetization engine to convert blog traffic into vendor revenue streams. • Shipped MVPs for an e-commerce marketplace and a channel-agent portal, expanding WW’s digital footprint. • Led a hybrid team of engineers, designers, and marketers across AU, South Asia, and the U.S. • Overhauled internal CRM and marketing automation workflows to reduce campaign launch time by 40%.
St Trinity Property GroupBusiness Analyst
May. 2022Sydney, New South Wales, AustraliaOwned the development of internal tools and digital customer experiences across property services • Led delivery sprints with a hybrid dev team; implemented feedback loops from marketing and sales • Introduced automation into marketing and CRM operations, reducing manual tasks across departments
Inclusiv EducationBusiness Analyst
Jul. 2021 - Apr. 2022AustraliaIn partnership with Save The Children International
· Offered recommendations to prospective clients based on tastes and priorities while honoring their price range · Collaborated with the sales team to deliver technical solutions based on clients' budgets and needs, reducing the average clients' expenses on cloud-based technologies by 15% · Researched and provided cost-effective solutions that improved clients' business processes by adding or removing technologies · Setup Zoho CRM which allowed their staff to migrate from MS Excel to a dynamic over the cloud platform that increased their efficiency over 80%
Save the Children InternationalBusiness Analyst
Feb. 2021 - Apr. 2022. Have lead workshops that helped refine user experience and requirements to ensure greater quality in accordance with Human Centered Design. . Have conducted training sessions to ensure that the delivered products would be efficiently used by the end users in the field. . Headed and made possible the first iOS release of the company made on the Flutter platform. · Served as consultant for clients surrounding training, product evolution, and updated scope and requirements · Drafted client reports under the supervision of senior analysts, receiving 100% positive feedback for alignment to client goals · Conducted research, analyzed business operations, and problem solved operating inefficiencies, saving companies a combined 100-man hours a month · Implemented the use of high-fidelity designs with the use of Adobe XD and Figma which enhanced product quality, customer satisfaction and enhanced the delivery speed of the developers. Multiple hats:
1) lead coordinator 2) product owner
3) Scrum master
4) System analyst
Stud EnterpriseProject Manager
Dec. 2019 - Jan. 2021· Participated in stakeholder meetings with cross-functional team, and helped define go-to-market strategies · Communicated strategies to analyst team, and received valuable feedback regarding approach to business observations · Worked with stakeholders and clients to model and document goals, communicating transparently to meet 98% of deadlines
Sensor Drive TechnologyFrontend Developer and Systems analyst
Feb. 2019 - Jun. 2019Sydney, Australia· Researched and prepared presentations for C-level suite regarding profitability reports, policies, internal operating inefficiencies, and industry trends · Traveled 3 of 5 days to work with clients, observing business processes, interviewing research groups, and documenting practices · Participated in product development planning, providing key insights based on predictive modeling, which allowed PMs to release the product within 5 months · System analysis- Analyzed the system, created data models, database, diagrams and worked in an Agile setup
OneClassCampus Representative
Aug. 2018 - Oct. 2018Helping students connect with other students for educational purposes, solving their queries and passing on their feedback to the manager.
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