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McCANN PragueJunior Art Director
Dec. 2019 - Jul. 2020Hlavní město Praha, Česká republika
McCANN PragueGraphic Designer
Jul. 2017 - Dec. 2019Prague- Executed design across ATL, BTL, and digital campaigns for L'Oreal, Maybelline, Garnier, Vodafone,
Notino, and Mixa
- Shadowed and assisted Art Director, enriching skills in creative direction, branding, and visual
narratives
- Led production of award-winning YouTube video series for Maybelline, garnering over 32 milion views
- Oversaw photoshoots and commercial shoots, directing set design, wardrobe, and mood
- Showcased versatility across print, digital, branding, and campaign execution
- Leveraged expertise in Adobe Creative Suite, Procreate, and Microsoft Office
- Cultivated proficiency across design disciplines - typography, color theory, composition, branding
- Managed post-production and editing for high-impact beauty videos and tutorials
- Contributed to integrated campaigns that engaged audiences and delivered results
B&T Agency (bnt.agency)Art Director
Jun. 2017 - May. 2024Praha - metropolitní oblast-Led creative teams of designers and copywriters to deliver award-winning campaigns for L'Oréal,Vichy, Maybelline, and Mixa
-Directed integrated branding and campaign design for beauty industry clients across CZ, SK, and HUmarkets
-Executed campaigns encompassing digital, print, OOH, and experiential activations
-Art directed high-impact photoshoots, TVCs, and commercials viewed by millions
-Passionate about visually stunning creative that resonates with target audiences
-Delivered successful local and international campaigns that engaged consumers and drove businessKPIs
-Recognized with Gold Integrated Marketing Award for Maybelline digital campaign
-Awarded Gold Integrated Marketing prize for Maybelline digital campaign "Makeup in the City" whichincreased audience reach by 30%
-Mentored junior designers through campaign development process from ideation to execution
-Managed timelines, budgets, resourcing and work allocation to ensure seamless campaign delivery
HermèsDesign Assistant
Apr. 2016 - Apr. 2016Francie- Shadowed and assisted artisans in silk scarf printing workshop to gain behind-the-scenes look at
luxury production
- Observed intricate process of scarf design from initial sketch to multicolor screen printing, enriching
design skills
- Collaborated with creative director to conceptualize modern takes on Hermès signature patterns and
styles
- Developed appreciation for importance of quality, technique, and tradition balanced with innovation
- Documented production experience through graphic illustrations and visual narratives
- Completed month-long intensive workshop deepening understanding of luxury fashion manufacturing
Institut français de PragueVisual Designer
Mar. 2016 - May. 2016Štěpánská 35, Praha 1, 11000- Conceptualized creative direction and led design for summer campaign including 5 digital ads and 3
OOH formats, increasing registrations for courses
- Collaborated cross-functionally with marketing director to brainstorm ideas and create cohesive visual
identity aligned to IFP brand
- Created visual narratives bringing IFP's personality to life across digital and print media
- Developed strong foundational design skills working across ideation, layout, typography, color theory,
and composition
AndieGraphics StudioCEO | Brand & web designer | Brand Strategist
Jan. 2012Hlavní město Praha, Česko-Founded and currently lead AndieGraphics Studio, a premium branding and web design studio in theCzech market
-Developed brand identities and strategies for over 80+ clients as Creative Director, helping drivebusiness growth
-Oversee a team of designers to deliver tailored brand assets, web design, and integrated campaigns
-Lead discovery sessions and collaborate closely with clients to create strategic brand foundations
- Conceptualize innovative brand marks, visual systems, and aesthetics aligned to target audiences
- Consult clients on brand consistency across assets, content, social media, and environments
- Established unique branding agency elevating standards in the Czech market through personalized
service
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