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Work Background
ArtistscentCreative Director
Jun. 2020New Jersey, United States
Popup Ink llcFounder, Creative Director Popup Ink / Yuca Vodka
Sep. 2018
Yuca VodkaFounder, Creative Director
Sep. 2018Creator of the World’s First Premium Yuca Vodka made from the root.
The Vitamin ShoppeFreelance Designer
Jun. 2017 - Sep. 2017New JerseyDesign and production of digital and print campaigns for in-house department, which produced direct mail, instore, and digital promotions.
ClinicalMind LLCFreelance Presentation Designer
Jan. 2017 - Apr. 2017Greater New York City AreaDesigned and produced high level scientific presentations, and event materials for Pharmaceutical companies including AstraZeneca, Aimmune, Gilead, and other large pharma companies. Expert level in Adobe CC 2017, Powerpoint, and Keynote. Hi skill level in conceptualization and infographics.
The BOSS GroupSenior Designer at Novartis CMP
Nov. 2015 - Apr. 2016East Hanover / RemoteCreated conceptual campaigns, identity, and implementation for company wide initiatives. Produced high level presentations and guidebooks for internal use. Helped to implement and rollout new identity branding for Novartis via print and digital marketing materials, signage and presentations worldwide.
Siegel+GaleSenior Production Designer
Dec. 2014 - May. 2015NYCDesign and production of brand guidelines and assets for HPE (Hewlett Packard Enterprise), American Express, and other clients for digital and print. Included extensive color and type studies to determine size and specifications for various file formats and use across multiple hardware and platforms. Included file nomenclature, color breakdowns with ADA compliance, and native testing of .svg, .png, .ai and other file formats.
MRM//McCannFreelance Designer
Oct. 2013 - Nov. 2014princeton & nycConcepting, design and production of web and print projects for consumer, including websites, banners, email, direct mail, brochures, sales sheets, identity, infographics and graphic design. Working in Adobe CS6: InDesign, Illustrator and Photoshop; Keynote, and Powerpoint.
New York Life Insurance CompanyRemote Art Director
Jan. 2013 - Aug. 2013New YorkDesign and implement NYL corporate branding guidelines across materials including brochures, presentations, advertisements, forms, sales sheets, and a broad range of marketing materials. Remote capabilities include Adobe CC: InDesign, Illustrator, Photoshop, Acrobat; Microsoft 2011 for Mac: Word, Powerpoint, Excel. 3 month assignment extended to 8 months.
Popup Ink llcFounder, Creative Director
Aug. 2012NY MetroCreative agency, specializing in bringing visual design and technology together to produce fresh, innovative digital advertising and design. Available for creative direction, art direction, design, production, and presentations. Expert in Adobe CC on Mac platform remote or onsite. Rate varies based on type of work requested.
CreativeWorxVisual Designer
Jun. 2012 - Aug. 2012Flatiron NYCUX/UI and Visual Design Consultant in an Agile team environment developing innovative software products that are bridging the gap between creative and business professionals.
Publicis Life Brands MedicusSr Art Director
Jan. 2007 - Jan. 2012NYCResponsible for creating sales-side marketing materials for major pharmaceutical clients, using a combination of extensive traditional experience along with exceptional technical knowledge and skill. Includes concepting, creative direction, art direction, design and execution of print and digital projects including tablet, web, banner, video, mobile design. My work is creative, well thought through, and seamlessly executed to deliver the best results possible for both agency and client.
Visualex LLCArt Director
Jan. 2007 - Jul. 2007Responsible for design and production of high-profile, litigation graphics for trial attorneys. Included charts, graphs, illustration and motion graphics using Illustrator and After Effects. Exhibits produced in collaboration with consultants for trial graphics software, powerpoint and exhibit boards.
Torre Lazur MccannSenior Prepress Specialist
Jun. 2005 - Dec. 2006Responsible for prepress and release of intricate 4-color files for printing and publication. Skills include, mechanicalizing layouts and logos, proof/edit corrections, preflight, collect and art release. Participated in scheduling of projects, flagging potential art or copy problems, and everything in between to insure every job released prints properly. Extensive knowledge of versions of Quark, InDesign, Photoshop, Illustrator, Acrobat, Flight Check, MS Office, and font utilities including Suitcase.
Seven Worldwide at MastercardManager Design & Production
Sep. 2004 - May. 2005Increased print studio’s level of creativity, design and quality of mechanical art and disk releases. Established production workflow system to employ strict corporate branding guidelines with zero error policy. Implemented latest technology along with work processes in order produce work in the most timely, cost-efficient manner possible. Successfully managed and maintained upgrade of studio from OS9 to OSX. responsibilities > – art direct, conceptualize and design key corporate initiatives – maintain high level of design, production and quality control for all deliverables – manage and direct small team of art directors, production designers and freelancers – collaborate with project managers on timelines, estimates and deadlines – coordinate priorities and traffic workflow – hands-on troubleshooting of technical, prepress and production issues – server maintenance and file structure – implement technology upgrades, training and documentation
iH2concepts design NY/NJ MetroOwner/Creative Director
Jan. 2001 - Jan. 2004Creative direction, art direction, copywriting, production, project management on and off site for various clients in the NY/NJ Metro area. Includes pharmaceutical, health, fragrance, architecture, entertainment, legal, financial and corporate industry experience. Skills included: – creative direction, art direction, copywriting and production – web design, publications, newsletters, collateral, trade show, identity design
Morgan StanleyArt Director/Coordinator/Supervisor
Jan. 1994 - Jan. 2001art director ’97-’01 > concepts, copywriting, editing, design, project management, art direction. Produced offering memoranda, prospectuses, corporate identity guidelines, logos, brochures, posters, trade show displays. responsiilities > – art direction, typography, design and copywriting – project management, production, prepress and pressproof lucite & gift item coordinator ’95 -’97 > designed, contracted, produced and delivered over $2 million in deal closing gifts. Also designed successful promotional campaigns which led to promotion to art director. supervisor ’94-’95 > managed staff of artists, proofreaders and production designers. Managed workflow and assisted Firm professionals. Skills included design, production, estimating, contracting, prepress, and QC. mac operator ’93-’94 > part-time, temporary position. Produced charts, graphs, maps, posters, logos, and brochures. Moved to full-time employment and promoted to department supervisor.
Postdigital Ink
Monmouth County, New Jersey, United States
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