Teledyne TekmarMarketing Communications Manager
Jan. 2002 - Jan. 2005Collaborated with chemists and engineers to develop product marketing communications materials including brochures, photography, direct mail, email, print ads, white papers, trade show efforts and public relations. • Managed redesign of corporate web site, resulting in 5-fold increase in sales lead generation
• Developed concepts, wrote copy and oversaw creative for communications campaign that generated 1.5K leads
• Created plan for participation and coordinated logistics for trade shows generating over 1.5K sales leads annually
• Managed budget for Marketing Communications department, ensuring on-time, on-budget delivery