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Work Background
Global Head of Marketing
EX SquaredGlobal Head of Marketing
Nov. 2022Develop and execute global marketing strategies that align with company’s goals and values, driving brand growth in both existing and new markets. Oversee major campaigns to ensure consistent messaging and high ROI, while strengthening global brand identity. Leveraging data-driven insights to improve customer targeting, using demand generation and account-based marketing (ABM) strategies to maximize impact. Manage budgets to optimize marketing spend, working closely with cross-functional teams like sales and operations. Manage relationships with vendors and contractors. Oversee project management for timely, high-quality delivery of content strategy, sales enablement materials, and marketing resources while working directly with executive team.
Strategic Marketing Team Lead
EX SquaredStrategic Marketing Team Lead
Aug. 2021 - Nov. 2022Lead and manage marketing team under the Rocksauce brand.
Senior Manager Strategic Marketing | Team Lead
RocksauceSenior Manager Strategic Marketing | Team Lead
Aug. 2021 - Nov. 2022
Marketing Specialist
Conduit InternationalMarketing Specialist
Oct. 2020 - Feb. 2024
Marketing Manager
She Vibes HighMarketing Manager
Aug. 2020 - Oct. 2022
Marketing Director & Fractional CMO
Icing ImagesMarketing Director & Fractional CMO
Aug. 2019 - Jan. 2025
Marketing Director
Bake It On WheelsMarketing Director
Apr. 2019 - Jan. 2024
Fractional CMO | Marketing Content Manager
Vita Infuse Yourself With Life™Fractional CMO | Marketing Content Manager
Oct. 2018 - Feb. 2021
Fractional CMO | Marketing Strategist | Owner
Supremely YouFractional CMO | Marketing Strategist | Owner
Jun. 2017Marketing | Copywriting | SMM. Book free audit & strategy call: mentorshipwithaly.paperform.co.
Marketing Director & Fractional CMO
SoFlo Cake and Candy ExpoMarketing Director & Fractional CMO
Dec. 2013 - May. 2024
Fractional CMO | Owner
Zarnelle, LLCFractional CMO | Owner
Dec. 2012Provide the following services for clients: - Digital Marketing - Content Writing (Ghostwriter) - Website Designer - Graphic Designer - Search Engine Optimization - Social Media Management - Advertising - Newsletters/Email List Building - Lead Management
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