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Work Background
Rooted + RisingFounder
Apr. 2025
Climate Policy RadarChief Operating Officer
Mar. 2024 - May. 2025London Area, United KingdomLeveraging my extensive professional experience, I’m in charge of shaping the team culture, fostering collaboration, and embedding values that drive performance. My focus is on creating and executing a commercial strategy to expand revenue streams, strengthen partnerships, and position the organisation for sustainable growth. I also execute our fiscal strategy by optimising financial planning, securing funding, and ensuring long-term financial resilience. ● Talent Engagement: Streamlined recruitment by hiring external sourcing agency, launching internal staff handbook, and enhancing staff communication, ensuring alignment with growth plans while improving employee experience.
● Employee Retention: Launched quarterly staff surveys that identified gaps in employee experience, leading to improved retention policies and better pension scheme that ensured affordability whilst strengthening organisational performance. During the first 12 months, our metrics for staff satisfaction doubled.
dxwBoard Member
Sep. 2021 - Mar. 2024London Area, United Kingdomdxw is a digital design agency delivering impactful services for public good. It is a medium-sized employee-owned business working in the UK. As a member of the company board, I was responsible for strategic long term direction, legal compliance, and making informed decisions to benefit shareholders in line with company's Deed of Trust. I was an active advocate of employee ownership, championing the community through the Employee Ownership Association and supporting founders through their own exit process.
dxw digitalChief Operating Officer
Apr. 2017 - Mar. 2024London, Greater London, United KingdomCOO for a digital design agency of 120 people, delivering impactful services for public good. I oversaw all aspects of business operations by setting the strategic direction while also ensuring legal and regulatory compliance. My job was to lead our daily operations where I aligned departmental activities with organisational objectives. I also fostered strong stakeholder relationships, acting in the best interests of the company and shareholders. ● Scaled headcount 4x over seven years while driving 8x increase in revenue by aligning hiring strategies with business growth and strengthening market positioning. ● Designed and implemented progression frameworks, wellbeing initiatives, and people-centric policies that enhanced employee engagement, and workplace satisfaction. ● Established dxw friends’ network, creating a pool of specialist associates that complemented internal teams and enhanced project delivery with expert interim support. ● Spearheaded establishment of employee-owned trust that acquired the company for eight-figure sum, ensuring financial fairness, legal clarity, and long-term organisational stability.
- Balanced valuation negotiations between founder and employee buyers by engaging independent legal and financial experts, securing agreement with full transparency and seamless transition.
- Designed structured communication plan, engaging team members in governance formation through staff council, ensuring smooth transition with active employee participation. ● Project management leadership & oversight on high impact projects, including: - The Department for Education “Teaching Vacancies” service which saved British schools £75m
- The “My MTVH online” portal launch for Metropolitan Thames Valley House Association which facilitated over £60m of payments and improving user experience
- and partnered with the Ministry of Justice to build a programme of services for probation officers and the 200k+ people on probation, reducing reoffending rates.
Government Digital ServiceHead of Delivery Operations | Head of Business Planning
Apr. 2010 - Mar. 2017London, United KingdomThe Government Digital Service (GDS) is the UK’s digital centre of government, responsible for setting and delivering the vision for a modern digital government by transforming public services. In this role, I led the delivery operations across a diverse portfolio, including the GOV.UK website, its centralised payment platform, and early identity verification programme. My remit covered a £150M annual budget, ensuring fiscal responsibility and accountability to Cabinet Office Finance Director and HM Treasury. I also centralised our objectives, risks, and key successes to enhance governance transparency. ● Public Sector Impact: Authored benefits realisation report (2012-2015) that quantified £3.5B in public sector efficiencies, providing data-driven foundation for continued digital transformation investment.
● Government Advocacy: Played key role in successfully lobbying HM Treasury for fully funded, five-year spending review settlement in 2015, worth £450M, securing long-term financial stability for critical public sector initiatives.
● Established the "agile business management” community of practice to provide a consistent and excellent level of support for programme teams across the portfolio
● Managed stakeholder relationships with the Cabinet Office and the National Audit Office, as well ad hoc engagement across Whitehall departments on cross cutting digital transformation benefits realisation.
DirectgovProgramme Delivery Manager
Oct. 2004 - Mar. 2010London, United KingdomDirectgov was the main UK Government website and provided a platform for accessing public services. Earlier in my career, I drove the delivery of complex digital services and supervised multiple teams to ensure timely, efficient project completion. To achieve results, I build solid relationships with my key stakeholders, balanced priorities, and facilitated communication between technical and non-technical parties. Additionally, I briefed ministers while also authoring correspondence for government officials to share with Parliament and constituents. ● Change Delivery: Provided secretariat support for Board and subgroups, facilitating high-level decision-making, including negotiations with unions during major organisational restructure.
● External Communications: Seconded to Department for Work and Pensions press office, directly supporting Secretary of State in shaping public messaging around key digital programmes.
Digital oneMarketing Assistant
Jan. 2002 - Oct. 2004London, United Kingdom
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