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Work Background
ProperSenior Designer — Webflow Developer
Aug. 2021https://proper.ai/
RNR StudioFounder — Creative Director
Jan. 2020RemoteCo-founder of https://www.rnr.cool
Conselva, Costas y Comunidades A.C.Brand & Marketing Designer — Webflow Developer
Feb. 2017 - Jul. 2021Mazatlán Area, MexicoConselva is a non-profit focused on the conservation and sustainable development of Sinaloa. I work remotely as their in-house visual designer and community manager. My role consists of:
* Art direction and design
* Art Direction - Establishing and maintaining the brand core and look & feel across all sectors.
* Graphic Design - Design & illustrations for all print and web media.
* Social Media - Community manager. Creation and management of digital campaigns across facebook, instagram and whatsapp.
* Email Marketing - Designing, testing, tracking and managing databases for email campaigns (newsletters, invitations and fundraising campaigns)
* Web Design - Creation, optimization and tracking of the home page, blog and all landing pages.
* Digital Fundraising - In charge of fundraising efforts in the digital space. CRM, Analytics, Marketing & Design
El Cid ResortsBrand & Marketing Designer
May. 2016 - Jan. 2017El Cid ResortsIn-House Designer for most of El Cid Resorts divisions: National & International Sales, Real Estate, Resorts, Country Club, Groups & Conventions, and Weddings. I had the pleasure of working in a tight-knit marketing department filled with incredibly talented people. I was tasked with:
* Designing all marketing and print media.
* Updating look & feel of older and off-brand materials to match the new aesthetics.
* Designing web ads and banners.
* Creation of social media posts for every network.
* Designing email campaigns & newsletters.
* Development of print and web materials for internal use.
Conselva, Costas y Comunidades A.C.Design & Illustration
Aug. 2015 - May. 2016Mazatlán Area, MexicoConselva is a non-profit focused on the conservation and sustainable development of Sinaloa. I was originally hired part-time to work on editorial projects, but the role expanded into a top-to-bottom identity update. Projects of note:
* Created identity systems for environmental consciousness information campaigns.
* Redesigned their identity system to match their logo better.
* Editorial design & Illustration for various published works.
* General graphic work.
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