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Work Background
Edelman ColombiaBusiness Affair Manager
Jan. 2024Bogotá, Capital District, ColombiaFunctions:
Risk Management and Compliance: Develop strategies and policies to mitigate risks in various areas, -including digital, print, and influencer partnerships, ensuring each project adheres to current standards and regulations.
-Contract Facilitation and Negotiation: Lead the review and negotiation of complex contractual agreements, managing partnerships with celebrities, influencers, and brands to ensure each contract aligns with organizational and legal objectives.
-Liaison Between Production and Legal Teams: Act as a bridge between production and legal teams, addressing legal concerns in real-time and ensuring projects are executed smoothly with full compliance and accountability. Achievements:
-Expansion of LATAM Reach: As the dedicated resource for Latin America, I successfully established Business Affairs’ presence and impact in the region, reporting directly to the Global Director and ensuring strategic alignment with global objectives.
-Effective Implementation of Risk Mitigation Strategies: Significantly reduced risks related to intellectual property and regulatory environments, enhancing the security and reliability of projects and third-party relationships.
-Optimization of Contractual Processes: By leading thorough contract reviews and guiding negotiations, I ensured successful closure of key agreements, contributing to operational efficiency and strengthening strategic partnerships.
Publicis GroupeProject Manager
Jan. 2022 - Feb. 2024BogotaFunctions:
- To plan, execute, and evaluate multichannel production and advertising strategies for global B2B clients.
- To plan, design, and develop audiovisual projects, ensuring the management of client needs, adherence to budgets, schedules, and quality, while also promoting collaborative work among the interdisciplinary team at the LATAM level.
T- o build strategic and operational plans to align creative results with the organizational goals of B2B clients. Achievements:
- I supervised the development of approximately 600 audiovisual projects with global impact, managing budgets exceeding $100,000 USD.
I- ensured the execution of over 600 worldwide projects, overseeing a team throughout the LATAM region, guaranteeing their proper execution, adherence to budgets, and compliance with established deadlines for B2B clients.
- I led the launch of more than 100 audiovisual projects that drove advertising campaigns in the USA, the UK, and Mexico, across various channels such as social media and television.
Sphera ImpactaGeneral Producer
Oct. 2017 - May. 2022Bogotá D.C. Area, ColombiaFunctions:
- Plan, lead, organize, produce, and execute large-scale events in accordance with established standards and policies.
- Design and implement procedures and standards for the development of national and international events, considering aspects related to attendee experience, infrastructure, logistics, budgets, among others, within the framework of pre-production planning.
- Conduct budget and event audits to ensure proper financial execution and project viability. Achievements:
- I directed the One Young World event in Bogotá in 2017, which brought together over 2,000 young people from 194 countries, becoming the world's largest youth gathering.
- I supervised 100% of the overall production of the Ventures Summit 2018, in collaboration with various key companies in the Latin American ecosystem.
- I headed the overall production of the III Youth Encounter of the Pacific Alliance 2018, an event organized by Nestlé, with approximately 10,000 attendees over the course of a week.
RTVC, Sistema de Medios Públicos de ColombiaAudiovisual Producer | Project Manager
Oct. 2017 - May. 2022Bogotá D.C. Area, ColombiaResponsible for multiple high-level audiovisual projects and activities related to pre-production, production and post-production, oversight and management responsibilities while working closely with the team (40+ Professionals including Executive producers, Producers, Cameraman, Concept Artists, Script writer, Actors, etc.) to streamline processes and implement new workflows. 🔹 Planning and completion of all three phases of production; pre-production; production and post-production.
🔹 Applying significant knowledge of industry trends and developments to improve service to the clients
🔹 Maintaining and monitoring project plans, project schedules, work hours, budgets and expenditures
🔹 Overseeing the development of the contracts for the personnel of each projects.
🔹 Ensuring projects adhere to frameworks. 🔹 Determining project changes and change management. 🔹 Identifying and Coordinating the issues and risks of the projects. Key Achievements:
🏆 Strong Client’s Contracts Management - Successfully Managed 10+ contracts, US$250.000+ per contract. 🏆 Customer Relationship Management - Built and Maintained relationships with 10+ clients and more than 100 key personnel within customer companies.
Zazmic IncProject Manager
May. 2017 - Oct. 2017Bogotá D.C. Area, Colombia🔹 Managed high-level digital projects (web and mobile) 🔹 Planning and completion of the UX and UI projects
🔹 Led the project team members and the creative director to remove roadblocks and keep project deliverable on track.
🔹 Collaborated with key internal and external stakeholders in order to meet customer requirements that maximize return on investment and key performance objectives.
Mass DigitalProject Manager
Oct. 2016 - May. 2017Bogotá D.C. Area, ColombiaProject management and interventions to achieve strategic objectives of company`s key accounts: Alquería, Suzuki, Citroën, TuCarro, Lifemiles, PepsiCo etc. 🔹 Drove and coordinated the creation and refinement of the digital web and mobile projects (schedule and financial estimates).
🔹 Successfully managed budgets up to US$180.000.
🔹 Designed, created idea, developed concepts and implementation of traditional advertising ATL & BTL, furthermore digital - integrated advertising.
🔹 Managed and oversaw a team of 15 professionals (Graphic Designers, UX Designers, Creative Teams and Production Team) related to UX and UI projects.
🔹 Coordinated the internal and external resources needed for the UX and UI projects. 🔹 Liaised with external contractors and suppliers/vendors to ensure seamless integration and delivery.
10audioGeneral Producer and Stage Manager
May. 2016 - Oct. 2016Bogotá D.C. Area, Colombia🔹 Led the planning, realization and production of events from a technical and production standpoint. 🔹 Developed and nurtured relationships between cross-functional (internal and external) teams to successfully handle multiple projects.
🔹 Liaised with external contractors and suppliers/vendors to ensure seamless integration and delivery.
🔹 Delivered projects in a timely manner and within approved budget guidelines, while identifying opportunities on projects to reduce project scope, where relevant to potentially drive greater efficiency.
🔹 Directly supervised of the audio/video production staff and other related event personnel, furthermore overseeing the movement of event equipment. Featured events highlights:
🌐 Signing of peace Cartagena (2016 Organizing Committee).
🌐 Memorial event July 20 Manizales 2016 (event of the Ministry of Culture).
🌐 Concert for peace (symphonic and philharmonic orchestra).
🌐 Weaving peace (event of the Ministry of Culture).
🌐 Fonseca and Cepeda in concert (Tour Compadres)
Decibelios S.A.S.Project Manager
Jan. 2014 - May. 2016Colombia🔹 Drove and coordinated the creation and refinement of the of digital web and mobile projects (schedule and financial estimates).
🔹 Successfully managed budgets up to US $ 200K.
🔹 Designed, created idea, developed concepts and implementation of traditional advertising ATL & BTL, furthermore digital - integrated advertising.
🔹 Managing and overseeing the team of professionals 🔹 Coordinated the internal and external resources needed for the projects. 🔹 Liaised with external contractors and suppliers/vendors to ensure seamless integration and delivery.
Organización Acero'sGeneral Producer and Stage Manager
Jan. 2011 - Dec. 2013Colombia🔹 Led the planning, realization and production of events from a technical and production standpoint.
🔹 Successfully managed budgets above US $ 200K. 🔹 Developed and nurtured relationships between cross-functional (internal and external) teams to successfully handle multiple projects.
🔹 Liaised with external contractors and suppliers/vendors to ensure seamless integration and delivery.
🔹 Delivered projects in a timely manner and within approved budget guidelines, while identifying opportunities on projects to reduce project scope, where relevant to potentially drive greater efficiency.
🔹 Directly supervised of the audio/video production staff and other related event personnel, furthermore overseeing the movement of event equipment. Key achievement:
🏆 Successfully organized Music artists tours in 3 cities, 8.000+ people per event OUTSTANDING EVENTS: ⭐ Julio Iglesias ⭐Enanitos Verdes ⭐ Los Prisioneros ⭐ Carpa Cabaret ⭐ Víctor Manuelle ⭐ GrupoNiche ⭐ Fito Páez.
RADIO MÚSICA BOOKING MANAGEMENT & EVENTOSProducer Manager
Jan. 2006 - May. 2008🔹 Planned and realized musical events (concerts) and produced promotional material for bands and management.
🔹 Made Broadband rock festival | 2500+ people | Stage manager at Festival in Medellin. 🔹 Made popcorn Band | Music Promoter | 🔸 Nomination in two categories for the MTV Latin Awards 2007 as "Best New Artist Central" and "New Artist". 🔸 Nomination for "Best Band new school" in 2007
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