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Work Background
Exasoft GroupUI/UX Designer
Sep. 2024 - Feb. 2025England, United Kingdom• SaaS Redress Manager: Enhancing 25-year-old web app, achieving 60% improvement on user-friendliness,80% greater accessibility, and a remarkable boost in business metrics through data and
research-driven innovation. • Development of Design System: Developed and fine-tuned a design system using atomic design
principles, incorporating tokens and variables to standardize UI components. This approach increased
development speed by 55% and significantly improved consistency. • Improved Collaboration and Interface Design: Worked closely with various teams to merge design
systems, leading workshops and making iterative updates to enhance both aesthetics and user
experience.
PhilipsUX Designer
Dec. 2021 - Mar. 2023Bangalore Urban, Karnataka, India• Project Focus: Led a comprehensive overhaul of a longstanding patient-safety application focused
on healthcare innovation at Philips Connected Care, Cross Platform team. • Impact on Performance: Achieved a 60% reduction in system downtime and a 35% increase in
application performance, significantly enhancing operational efficiency. • Design and Development: Collaborated in rigorous R&D to craft complex designs for multiple
devices, dramatically improving the user experience. • Accessibility Improvements: Elevated the application’s accessibility from 30% to 80%, ensuring
greater convenience and user engagement in healthcare settings.
BrillioSenior UI UX Designer
Apr. 2017 - Nov. 2021Bengaluru Area, IndiaUser Research:
> Conduct user interviews, surveys, and usability tests.
> Analyze user feedback and activity to enhance the user experience.
> Create and evaluate user personas. Design Strategy:
> Define and implement innovative solutions for product visuals and user experience.
> Collaborate with product management and engineering teams to define and implement product direction, visuals, and experience. Prototyping & Wireframing:
> Develop wireframes, storyboards, user flows, process flows, and site maps to communicate interaction and design ideas.
> Test and refine prototypes to validate design decisions. Visual & Interaction Design:
> Execute all visual design stages from concept to final hand-off to engineering.
> Conceptualize original ideas that bring simplicity and user-friendliness to complex design challenges.
Ensure designs are consistent with brand guidelines. Collaboration & Teamwork:
> Collaborate with product management, marketing, engineering, and other stakeholders.
> Mentor and provide feedback to junior UI/UX designers. User-Centered Design:
> Emphasize a user-centered design approach and rapidly test and iterate designs.
Publicis SapientArt Director
Feb. 2014 - Mar. 2017Bengaluru, Karnataka, India
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