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Work Background
AdobeExperience Designer II
Dec. 2017 - Sep. 2022San Francisco Bay Area• Led redesign of Adobe’s Sales Insight Actions, unifying legacy products into a cohesive UX and contributing to $70M in annual revenue.
• Resolved key user pain points post-Marketo transition by improving visual hierarchy, boosting efficiency and satisfaction.
• Launched early-access beta across 100+ enterprise accounts, increasing weekly usage of redesigned features by 15%.
• Updated design system to enhance consistency and accessibility under tight resource constraints.
• Conducted qualitative research to shape user journey maps, test prototypes, align teams, and prioritize features.
Round FeatherUser Experience Research Intern
Jun. 2016 - Sep. 2016Greater San Diego Area• Conducted in-field user interviews to gather customer insights across retail and internet services.
• Assembled journey maps, identifying key desires and pain points throughout the omnichannel customer experience.
• Developed discussion guides by synthesizing customer reviews, articles, and industry reports to pinpoint research focus areas.
University of California, San DiegoInstructional Apprentice
Oct. 2015 - Dec. 2015Greater San Diego AreaCollaborated with professors Don Norman and Jim Holman in guiding and evaluating students for inaugural DSGN 1 course on human-centered design methodologies.
Design at UCSDPresident
Oct. 2014 - Jun. 2016UC San DiegoGrew membership from 15 to 600+ in two years as founding president of pre-professional design org.
Led industry-facing initiatives including workshops, job fairs, and portfolio reviews in collaboration with alumni, faculty, and design professionals.
Station Digital Media, Inc.User Experience Design Intern
Jun. 2013 - Feb. 2014Long Beach, CaliforniaReimagined mobile app for connected car system in Glassware. Delivered information architecture wireframes, hi-fi storyboards for client pitch decks.
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