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Work Background
NEO | AdTechHead de Performance - Leads & Mobile
Jul. 2024São Paulo, Brasil
Método Geração de LeadsFundador
May. 2021 - Jul. 2024São Paulo, Brasil
Bid Lab - Performance DigitalFounder
Sep. 2015 - May. 2021São Paulo e Região, Brasil
Pró-Corpo Estética AvançadaDigital Marketing Manager
Jan. 2014 - Sep. 2015São Paulo e Região, BrasilResponsible for managing the digital marketing team, develop online strategies, communication and performance. Since we started the optimization of digital channels, the company experienced a large growth in the volume of online converted customers and significantly increased investments in Digital Marketing. Because of the results obtained, in September 2014 the company sent me to United States to attend a conference of search marketing in New York, the SMX East, and a professional development program in Digital Marketing and Online Strategies at Harvard University.
Pró-Corpo Estética AvançadaPerformance Media Manager
Jun. 2012 - Jan. 2014São Paulo e Região, BrasilResponsible for all paid media channels of the company. Here we had the opportunity to create a large digital structure, (Search, Display, Social and Video) working inside the marketing team of the company and not in an agency. The company operates in the field of plastic surgery and aesthetic treatments and the main purpose of online campaigns is to generate demand of customers interested in the services offered.
Portal SEMEditor
Jan. 2012 - Jul. 2012São PauloCreated a Blog to write about Search and Digital Marketing. At that time I had the opportunity to write some posts about it and interact with influential people in the area to write guest post.
Leader Leads - Inteligência em MarketingSearch Marketing Manager
Jun. 2011 - Jun. 2012São Paulo, BrasilWas responsible for all Search and Display media campaign of that lead sale StartUp. We created campaigns strategies for companies in the areas of health, telecommunications, real estate, fiber optics, coaching and financial. Also helped assemble the team and developed skills in managing people.
Vendedoor Inteligência VirtualSearch Marketing Analyst
Feb. 2010 - Jun. 2011São PauloResponsible for creating and managing Google Adwords and Yahoo Search Marketing campaigns for resellers of enterprise telephony plans of companies like Tim, Vivo, Claro and Nextel with focus on lead generation. Also developed a full digital performance media structure for a large company in the insurance business for auto, motorcycle and truck.
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