Requests
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Work Background
MagnetismSocial Media Lead
Sep. 2020France, ParisWorking with a diverse portfolio of clients (luxury, Wine & spirits, FMCG, Healthcare) such as Richard Mille, Ferrero, Valrhona, Evidens de Beauté, Marie Brizard, Maison Gautier, Sobieski,
Huggies.
- Craft tailored strategies & social media recommendations (content, paid media & influence).
- Implement impactful influence strategies & briefs to enhance brand credibility and reach.
- Organize shootings for social media content (PPM phases, production & post-production).
- Lead client engagement with weekly follow-ups, negotiations, and budgeting discussions.
- Orchestrate editorial calendars, copywriting, and moderation for seamless community management.
- Manage campaigns on Meta, LinkedIn, Twitter, and YouTube.
- Produce insightful monthly/quarterly reports to optimize strategies and guide consultations.
GroupM FranceMarketing & Communication Intern
Jan. 2020 - Jul. 2020France- Coordinated internal and external events, ensuring seamless execution and engagement.
- Developed and executed the social media strategy for the group (Facebook, Instagram, and LinkedIn).
- Authored and formatted the monthly internal newsletter, effectively sharing updates and insights.
- Nurtured PR agency relations with BCW for GroupM and WPP, facilitating streamlined collaboration.
- Conducted strategic planning and benchmark studies for brands, providing vital insights during the pandemic.
FTTH Council MENAEvent & communication coordinator
Jun. 2018 - Dec. 2018- Facilitated effective communication channels with international partners and sponsors, fostering strong collaborative relationships.
- Orchestrated comprehensive conference programs, collaborating seamlessly with stakeholders including venue management, sponsors, and photographers.
- Amplified event visibility through strategic social media communication across Facebook, Twitter, and LinkedIn platforms.
- Contributed to the design of the website, shaping its user-friendly interface (UI) and curating compelling content including news, sessions, and program details.
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