ClearPoint Credit Counseling SolutionsMarketing and Social Media Manager
Feb. 2012 - Aug. 2014Richmond, Virginia Area● Developed, coordinated, implemented, and analyzed the organization's social media strategy across all networks (Facebook, Twitter, LinkedIn, Google+, Pinterest) ● Developed relevant, topical content for web and social deployment that integrates with the corporate communications strategy ● Developed and implemented marketing strategies for all online educational offerings and integrates with social and media campaigns ● Project management of personal finance education programs including research, writing, assessments, outcomes tracking, and effectiveness ● Oversaw all internal and external communications vehicles ensuring consistency and brand integrity ● Oversaw the implementation of defined Hispanic marketing deliverables by providing coaching, direction, and support to the Hispanic Marketing Specialist