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Work Background
Marketing Director
BIOV8™ ClinicsMarketing Director
Dec. 2024Sydney, New South Wales, Australia
Chief Marketing Officer
CHANGE - Life EnhancedChief Marketing Officer
Jun. 2024 - Nov. 2024Australia
Private Investor
RCVRIPrivate Investor
Sep. 2023Sydney, New South Wales, Australia
Head of Marketing Partnerships
NetflixHead of Marketing Partnerships
Oct. 2021 - Dec. 2022Sydney, New South Wales, Australia
Strategy and Planning Lead
GoogleStrategy and Planning Lead
Dec. 2018 - Oct. 2021
Marketing Manager
GoogleMarketing Manager
Nov. 2017 - Dec. 2018
Brand Strategist
YouTubeBrand Strategist
Jul. 2014 - Nov. 2017Sydney, Australia
Strategy and Planning Manager
Red BullStrategy and Planning Manager
Nov. 2012 - Jun. 2014Sydney, AustraliaDefine, communicate and track commercial strategies for all Red Bull initiatives (portfolio optimization, NPDs and cross marketing initiatives) involving: volume assumptions, price, distribution, promotion and product placement strategies.
Brand Manager
Red BullBrand Manager
Mar. 2010 - Nov. 2011Sydney, AustraliaSet the vision and drive implementation for Red Bull's brand strategy (NPDs, cross marketing initiatives and major campaigns for culture and sporting events) involving: consumer research, ATL/BTL, agency management, media plan and budget compliance, cross functional team management, content strategy and sponsorships.
Senior Brand Manager
PepsiCoSenior Brand Manager
Mar. 2006 - Nov. 2008Mexico City Area, MexicoDefine multiple brands strategy and evaluation, managing brand’s profitability, efficient spend of marketing budget, development of new concepts, product and packaging, advertising campaign development and implementation, lead internal & external stakeholders, volume forecasting and production implications review.
Brand Manager
DanoneBrand Manager
Aug. 2005 - Mar. 2006- Responsible for brand's P&L and marketing budget - Define brand strategy (positioning, communication, pricing, distribution, packaging) - Consumer research
Assistant Brand Manager
DanoneAssistant Brand Manager
Mar. 2003 - Aug. 2005

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