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Work Background
Business Partner & Store Manager
GulpBusiness Partner & Store Manager
Nov. 2024New York City Metropolitan AreaPromoted Taiwanese food culture and concept to a new market in New York through strategic marketing and event planning. Managed day-to-day operations and trained staff on customer engagement and service standards.
Multilingual Restaurant Partnership
UberMultilingual Restaurant Partnership
Apr. 2023 - Nov. 2024New York, United StatesAt Uber Eats, I led full-cycle sales efforts, signing top local restaurants and consistently surpassing my monthly quota (137% average attainment). I developed tailored growth strategies for partners, built a strong pipeline, and collaborated cross-functionally to deliver measurable impact to small and medium-sized businesses.
Sales & Marketing Strategy Associate
ExtendSales & Marketing Strategy Associate
Jul. 2022 - Dec. 2022New York, United StatesPlanned and executed marketing campaigns while optimizing merchant onboarding processes. Analyzed buyer behavior to refine outreach, and led onboarding sessions with C-suite executives to align goals and drive product adoption.
Business Development Representative (Mid-Market)
ExtendBusiness Development Representative (Mid-Market)
Dec. 2021 - Jul. 2022New York, United StatesManaged a portfolio of 150+ mid-market accounts, generating 40+ qualified leads per quarter through strategic outreach and sales tools like Salesforce, Outreach, and LinkedIn Sales Navigator.
Customer Service and Influencer Marketing Specialist
NEIWAICustomer Service and Influencer Marketing Specialist
Nov. 2021 - Apr. 2023United StatesOversaw influencer campaigns and cross-border content strategy for a global fashion brand. Supported social media content development and maintained a 4.8/5 customer satisfaction rating through proactive service and brand advocacy.
Sales Development Representative Trainee
RampedSales Development Representative Trainee
Sep. 2021 - Dec. 2021New York, United StatesCompleted a comprehensive training program to prepare for a career as a Sales Development Representative
Founder
Yin Yin MaskFounder
Jun. 2020 - Dec. 2023Hong Kong SARBuilt and scaled a niche eCommerce brand from the ground up, reaching five-figure revenue within two months. Used A/B tested paid ads to boost sales by 47%, and designed custom products that resonated with target audiences.
Online Marketing and Business Administration Intern
Go Oxbridge (Hong Kong) LimitedOnline Marketing and Business Administration Intern
Jun. 2020 - Jun. 2021Hong Kong SARAn education consultancy that provides tailored guidance and supports for college applications.
Co-Founder
RhineLab.CoCo-Founder
Mar. 2020 - Mar. 2021Designed and launched diamond painting eCommerce store on Shopify
Marketing and Promotional Intern
University of California, DavisMarketing and Promotional Intern
Jul. 2019 - Sep. 2021Davis, California, United StatesUC Davis Cal Aggie Alumni Association - Development Alumni Relations
Camp Coordinator
The Salisbury, YMCA of Hong KongCamp Coordinator
Jun. 2015 - Sep. 2019Hong KongPlanning the camp, organizing camp activities, managing the staff team, and keeping campers in a safe and enjoyable environment.
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