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Work Background
Engel & VölkersReal Estate Advisor
Feb. 2024Victoria, British Columbia, CanadaIt's an honor for me to be a part of such an incredible organization that provides the highest levels of real estate services in local communities worldwide, utilizing the latest technology, sophisticated marketing, specialization, and an unmatched global network. The DNA of their teams worldwide is that of competence, exclusivity, and passion. Through our global network, I would be pleased to connect you or someone you know with a highly competent advisor in any local community worldwide.
Engel & VölkersBusiness Manager
May. 2017 - Dec. 2018Whistler, British Columbia, CanadaProject led the transition of a family brokerage to Engel & Völkers, managing all
aspects of the integration, ensuring alignment with global brand standards, and
successfully establishing the brokerage as a distinguished luxury real estate firm. Coached all agents on fully utilizing Engel & Völkers' brand offerings, incorporating
comprehensive development programs that included annual planning, quarterly
reviews, sales mastery, business development strategies, and marketing techniques.
Guided agents to leverage the brand's tools, luxury positioning, and unique selling
propositions to stand out in a competitive market, deliver exceptional client
experiences, and enhance their professional growth through specialized training, such
as DISC assessments. Led annual strategic planning, developing departmental objectives, and managing key
goals, and overseeing profit and loss with a five-year plan. Conducted financial analysis and reporting, tracking profit and loss, sales metrics,
and market trends to ensure brokerage profitability. Managed special projects and office operations, overseeing recruitment,
onboarding, training, and retention programs and ensuring compliance across
multiple locations.
Ducati North AmericaPRESIDENT, Ducati Richmond & Pacific Motosports
Apr. 2015 - Dec. 2016Vancouver, BC Winner of Global Select Sidici (Top 16 of 3,000+dealers worldwide) Winner of Highest Growth in Canada Revenue up 45%, Contribution up 66% Exceeded all OEM volume target
Outpaced mature 25-year market competitors
Recognized by Ducati North America for 3 best practices
Zero talent turnover
Norwood - Health Canada & FDA Drug Licensed OTC ManufacturerDIRECTOR OF BUSINESS DEVELOPMENT
Jan. 2013 - Dec. 2014Surrey, British Columbia, Canada Increased project value by 716%
Increased qualified projects by 537%
Focused all business development on Top 60 ‘ideal’ brand partners. Increased direct marketing response rate by 294%
Increased Top 60 ideal brand partner meetings by 500%
Decreased total sales & marketing spend to qualified projects by 83%
Decreased sales travel spend by 42%.
Nikkei (Canada) Marketing Ltd.DIRECTOR OF SALES & MARKETING
Jan. 2010 - Dec. 2011Richmond, BC Prestige branded traditional Chinese medicine in supplement form.
Key Accounts; London Drugs, Choices, Alive Health, Genesis, Body Energy
Increased retail locations by 500% in the first 90 days
Increased sales of 100% in 12 months
Reduced marketing spend by $500,000
karenjamison.comATOMIC GROWTH STRATEGIST Business Performance Consulting & Coaching
Oct. 2008Victoria, BCClients; Ledcor Telecommunications, Engel & Völkers Real Estate, Ducati, Synergy Health Management Clinic, Mod Financial, Thornhill Real Estate, Beresford Fine Homes, Sea to Sky Security, The Green Moustache Cafes, Richer Health, Whistler Creek Athletic Club, Nicolette Richer.com, Robert S. Murray.com
Clutch by AutoOne, Boutique Auto DealershipDIRECTOR OF SALES & MARKETING
Mar. 2006 - Oct. 2008Vancouver, BC. Worlds 1st auto dealer specializing in the female driver.
Ferrari, Maserati, Aston Martin, Porsche, Land Rover, BMW, Audi, Lexus
Revenues of $4M in 1st year all through referral and zero walk-in traffic.
1st auto dealership in BC to introduce the Drive Neutral program.
Smart Brands Inc.DIRECTOR OF SALES & MARKETING
Jan. 2002 - Dec. 2005Richmond, BC. Brand marketing specializing in mass-market beauty brands
Wal*Mart, Target, Nordstrom, Dollar General, 99Only
Was personally responsible for generating over 65% of sales in 2004, including the single most profitable revenue stream for the company valued at $11M annually.
Caboodles CosmeticsDIRECTOR OF MARKETING
Nov. 1997 - Nov. 2002Richmond, BC. Brand marketing specializing in mass-market & dept. store beauty brands
Accounts: Sephora, Nordstroms, Macy's, Target, Walmart, London Drug
Increased sales 900% from $5M to $45M in 36 months
Increased retail doors by 4400% from 250s, to 11,000
Launched 10 new categories resulting in a 50% sales increase per linear foot.
Molson Coors Canada - World's 7th largest brewer & distributorFINANCIAL ANALYST
Apr. 1994 - Nov. 1997Vancouver, BCWestern region financial reporting & analysis overseeing 2 Billion in annual revenue and 400 million in sales & marketing budgets.
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