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Work Background
Content Strategist
interRel ConsultingContent Strategist
Apr. 2021 - May. 2022-Managed projects such as our annual survey and transformed that data into story tools for Sales and Marketing. -Created presentations for senior leadership to communicate brand vision via engaging storytelling both internally and externally. -Collaborated to create content plans for webinars and other company educational material. -Developed digital marketing and alliance processes for company mergers and directed internal compliance with new Brand Standards. -Performed data cleaning and data visualization on SOF-T data sets. -Analyzed and applied SOF-T data to develop marketing and sales strategies.
Marketing and Digital Content Coordinator
Antares HomesMarketing and Digital Content Coordinator
Jun. 2016 - Nov. 2017-Managed growth of social media presence and increased engagement by 200+% within Facebook, Instagram, & Twitter; developed and maintained the company website. -Used effective SEO strategies such as website optimization and regular content posting, copywriting, and photography techniques to create meaningful content for marketing. -Managed over 3 ongoing housing projects with contracted artists, specifically monitoring timelines and costs. -Collaborated with multiple departments including the construction and sales teams to keep the information up to date across media channels. -Organized and oversaw the effectiveness of campaigns by leveraging user tracking, advertising, analytics
Account Coordinator
Simpli.fiAccount Coordinator
Feb. 2016 - Mar. 2016-Proactively built and managed over 3 client relationships, by managing Google Ad words and analytics -Communicated with customers to troubleshoot issues related to project completion -Analyzed and interpreted performance data, by providing vision and insight for a creative strategy to meet goals. -Acquired and maintained a high-level knowledge of up-to-date practices and strategies in media management.
Customer Experience Advisor
Lone Star Candle SupplyCustomer Experience Advisor
Aug. 2015 - Dec. 2015-Managed customer relationships and effectively problem-solved issues ranging from ordering to use of products. -Facilitated fulfillment of over 200 online orders per day. -Gained proficiency in Authorize.net, Open Systems, UPS World Ship, and other software.
Marketing Coordinator
Cookhouse CateringMarketing Coordinator
Jan. 2015 - Sep. 2015-Created brand presence on relevant social media. -Coordinated with local media for interviews and press.
Corporate Receptionist
Horizon Mud CompanyCorporate Receptionist
Feb. 2014 - Jul. 2015-Conducted inventory and cost analysis to help choose vendors. -Coordinated projects with internal and contracted employees, monitoring timelines and costs. -Assisted the accounting, operation, and marketing departments as needed.
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