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Work Background
Senior Product Designer
InvstrSenior Product Designer
Jan. 2023 - Dec. 2024London, England Metropolitan Area• Led the design strategy for all Invstr products, overseeing multiple apps for investing, financial education, and gaming while developing distinct design systems tailored to each product’s audience. • Spearheaded the launch of a standalone Fantasy Finance app, separating it from the core banking product to improve clarity and enhance user experience. • Designed an AI-driven Stats product, helping users make smarter investment decisions through data-driven insights, while also mentoring junior designers and improving workflow efficiency. • Optimized the design-to-development process, reducing handoff time by 20% and improving time-to-market by 25%, ensuring seamless collaboration between design and engineering teams.
Product Designer
InvstrProduct Designer
Mar. 2021 - Jan. 2023London, England Metropolitan Area• Designed a mini version of the Invstr app for Snapchat, integrating a finance-based game within Snapchat’s ecosystem, while also playing a key role in the launch of Invstr+, the company’s first real banking and investing product, by crafting seamless onboarding and investment flows. • Led a revamp of the subscription model and onboarding experience, reducing drop-off rates by 12% and decreasing average sign-up time by 20%, alongside shipping multiple app updates that refined usability and boosted key engagement metrics. • Streamlined team collaboration by introducing design documentation processes, reducing inconsistencies, improving design-to-development efficiency, and accelerating product iterations.
Junior Product Designer
InvstrJunior Product Designer
Dec. 2019 - Mar. 2021London, England Metropolitan Area• Designed and prototyped interactive features, improving user retention and refining core app functionality. • Led user testing and UX research, contributing to a 10% improvement in overall usability scores. • Supported cross-functional teams in implementing UI/UX solutions, reducing bug reports by 18% and enhancing interaction quality.
Graphic Designer
OYUNAGraphic Designer
Jun. 2019 - Dec. 2019London, United KingdomResponsible for designing and distributing digital and print marketing assets to both B2B and B2C clients.
Junior Art Director
Fashion Technology AcceleratorJunior Art Director
May. 2019 - Jul. 2019Milan Area, Italy
Junior Art Director
OgilvyJunior Art Director
Jun. 2018 - Aug. 2018Istanbul, Turkey
Digital Marketing Assistant
Hitit Computer ServicesDigital Marketing Assistant
Aug. 2017 - Sep. 2017Istanbul, Turkey
Junior Art Director
OgilvyJunior Art Director
May. 2017 - Aug. 2017Istanbul, Turkey
Junior Art Director
Studio RecodeJunior Art Director
May. 2016 - Jul. 2016Istanbul, Turkey

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