GMA Network, Inc.Head of Unit, Program Analysis Division
Jan. 2006 - Jul. 2008Quezon City, National Capital Region, PhilippinesDeveloped, conducted, and presented qualitative research studies for locally produced programs of GMA's lifestyle media sub-brand, QTV. Facilitated brainstorming sessions, creative pitching, content development, and various activities to aid producers and relevant decision-makers in conceptualizing appropriate content for the target TV market segment.