Michael Jones

Market Research and Analytics @Blend360

Call CenterC-level ExecutiveBusiness OwnerAssistantData EntryCustomer ServiceConsultingMarketing

**Executive Summary: Michael Jones** Michael Jones is a seasoned Market Research and Analytics professional at Blend360, where he leverages over a decade of experience to drive data-driven decision-making and strategic insights. With a keen eye for emerging market trends and consumer behavior, Michael has successfully led numerous high-impact projects that have significantly enhanced client growth and competitive positioning. At Blend360, Michael leads research and insights for Citi Retail Services (Citi). He develops strategy and innovative research methodologies to transform complex data into actionable strategies. His expertise in mixed methods research, analytics, and customer segmentation has been instrumental in optimizing marketing campaigns and maximizing ROI for a diverse portfolio of clients. Michael holds a Master's degree in Economics from Virginia Commonwealth University and a Bachelor’s degree in Economics from Morehouse College. His passion for harnessing the power of data to unlock business potential motivates him. His commitment to excellence and continuous improvement makes him a pivotal asset to Blend360 and a trusted partner to clients seeking to navigate the complexities of today's market landscape.

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Work Background

Market Research & Insights Manager

CitiMarket Research & Insights Manager

Jul. 2023USPB CX Research & Insights - Citi Retail Services Market Research Lead - Cobrand and Connected Commerce (via Blend360 Consulting)

Market Researcher

CARFAXMarket Researcher

Jan. 2022 - Jun. 2023Strategic Market Research | Product Research (Consumer and B2B)

Manager, Marketing Analytics & Insights

NutrafolManager, Marketing Analytics & Insights

May. 2021 - Dec. 2021New Customer Acquisition Analytics

Marketing Insights and Analytics

ConsultingMarketing Insights and Analytics

Jan. 2020 - Jan. 2021Richmond, Virginia, United StatesAssignments with Ukrop’s Homestyle Foods and Atlantic Union Bank

Consultant

Berkeley Research Group LLCConsultant

Jan. 2020 - Jan. 2020Washington, District of Columbia, United StatesHealthcare Analytics Practice - Data Science

Senior Analyst, Consumer & Marketplace Insights

AltriaSenior Analyst, Consumer & Marketplace Insights

Jan. 2017 - Jan. 2020Richmond, Virginia AreaConsumer Regulatory Research | Advanced Analytics

Research Analyst - Consumer & Marketplace Insights

AltriaResearch Analyst - Consumer & Marketplace Insights

Jan. 2015 - Jan. 2017Richmond, Virginia AreaConsumer Research & Innovation | Consumer Regulatory Research

Graduate Intern/Co-op, Consumer & Marketplace Insights

AltriaGraduate Intern/Co-op, Consumer & Marketplace Insights

Jan. 2014 - Jan. 2015Richmond, Virginia AreaConsumer Research & Innovation

Management Development Program Associate, Sales

GEICOManagement Development Program Associate, Sales

Jan. 2012 - Jan. 2013Fredericksburg, VAHomeowners Division

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