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Work Background
London Basin CompanySenior Sales Manager
Apr. 2023Design Centre, Chelsea Harbour
ABALON UKSales & Marketing
Feb. 2023 - Mar. 2023Kensal Green, England, United Kingdom
4160 TUESDAYSGraphic Designer
Jan. 2023Hammersmith, England, United Kingdom'If we live until we're 80, we have 4160 Tuesdays. So on a Tuesday, do something different. At the moment, we're using ours to make perfume.' 4160Tuesdays is an artisan brand of adventurous scents, created by perfumer, Sarah McCartney, in 2011 at her Hammersmith studio where she also runs fragrance-making workshops. - Packaging design and motion graphics.
- Currently planning the relaunch of fragrance collection, Our Modern Lives.
Darling Associates ArchitectsMarketing Manager
Mar. 2022 - Nov. 2022London, England, United KingdomFor places to live, work and relax, since 2009, Darling Associates Architects have delivered projects within the workplace, residential, interior architecture and leisure & hospitality sectors. - Worked with Architects and Directors on bids and designed pitch presentations.
- Responsible for graphic design of branded collateral and company culture items.
- Website management: banners, portfolio pages, blog posts and SEO maintenance.
- Worked closely with a production company on producing the corporate video.
- Co-ordination of annual event with responsibility of photographing the event.
Dragons of Walton StreetDesign Lead & Brand Manager
Jan. 2021 - Dec. 2021London, England, United KingdomDragons of Walton Street, a family run business specialises in the finest hand-painted children's furniture offering a global interior design service. Over 40 years of activity providing services to notable clientele and high net-worth individuals, Dragons of Walton Street ranks amongst the luxury children's interiors industry. Branding, Social Media, Marketing & Design.
B2C social media management with luxury, high-end clientele.
Managed the content calendar and monitored social media KPIs to drive growth.
Implemented key trends with content creation.
Built weekly newsletters using Mailchimp.
Generated new business with successful partnerships for collaborations.
Managed relationships with license artwork partners.
Designed brand guidelines ensuring channels and external parties are brand compliant.
Designed brochures, trade decks and POS.
Owned brand identity, ensuring consistent tone of voice across all creative touch-points.
Produced campaigns around key moments (product launches) and seasonal periods.
Managed in-house artists on developing in-house artwork.
Assisted in event coordination i.e caterers, photographers and marketing material.
After careful buying selection of Christmas range, I created the toys & gifting edits for a curated e-commerce and showroom offering, which was also visually merchandised to my layout. Photo/Video shoots
Created presentations along with mood boards for initial concept.
Worked to budget and collaborated with Production Director / Interior Designer / Logistics.
Booked locations, sourced props & accessories on loan through to on-set styling.
Negotiated rates with external shoot hires.
Coordinated and briefed photographers, videographers, stylists, child and parent models.
Built storyboards for photographer/videographer and wrote up edits.
Planned asset output for social media channel requirements. Please see CV for full description.
Light Up TrailsContent Creator
Nov. 2020 - Dec. 2022United KingdomIt is a feast for the senses that has established Light Up Trails as a leading events company who showcase light art installation on a pleasure-filled and inspiring experience to spend with loved ones. Some of the best international large and medium scale light and sound artists feature within an evening trail through heritage locations in the UK. The winter ambience amongst street-food and brilliant art provides rich digital content to channel engaging stories that visitors frequently share on social media, helping extend the reach even further, and each year Light Up Trails have stepped up their game to include more interaction for visitors to immerse themselves into the awe-inspiring world of light art. - Organic social media management from the Autumn season, leading up to the event and throughout the festive period.
- Content creation including making and editing videos.
- Community management including email enquiries.
- Provided concepts on certain light installations and Santa’s Grotto.
Dragons of Walton StreetInterior Designer & Creative Artworker
Jul. 2018 - Dec. 2020London, England, United Kingdom- Meeting clients, understanding their brief for small-scale design projects i.e nurseries and bedrooms.
- Arrangement of mood boards and drawing up floor plans.
- Sourcing fabric and accessories.
- Working with carpenter on furniture design or editing existing furniture from collection to a bespoke piece.
- Assisting on larger-scope projects with Mid-weight and Senior Interior Designer
- Using SketchUP to draw and render in 3D by taking elevations of bespoke joinery aspects of a room.
- Creating design presentations using Adobe InDesign.
- Managing in-house artists on artwork scheme for children's rooms and photoshoots.
LombokMarketing Executive
Sep. 2017 - Jun. 2018London, United KingdomFounded in 1998, Lombok is a multichannel homeware brand selling exclusive, inspirational, high-quality, handcrafted furniture, lighting and accessories. Well-known for its Eastern/Colonial-inspired dark teak furniture, the Lombok product range has expanded in recent years to include complementary styles that use other materials such as reclaimed woods. - Produced content for social media.
- Built email newsletters using Adestra.
- Campaign ideation, bringing fresh concepts to the table.
- Online merchandising; general website maintenance of new and existing products.
- Copywriting across all platforms, including writing product descriptions.
- Designed product launch graphics; homepage banners, affiliate collateral etc.
- Supporting the interior design team with sample boards and quotations.
- Organised evening workshops with Bloom & Wild.
HarrodsSales and Interior Design Assistant at Dragons of Walton Street
Apr. 2015 - Sep. 2017Knightsbridge
Barker & BarkerOffice Manager
Jun. 2014 - Oct. 2014cambridge
DCK ConcessionsTeam Leader
Jun. 2012 - Apr. 2014West London
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