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Work Background
Self EmployedFreelance Creative
Feb. 2025Sydney, New South Wales, AustraliaI’m a freelance creative with over 25 years experience in media. I have extensive experience as a creative lead in directing commercial content, show and podcast executive producing and senior copywriting.
Southern Cross AustereoCreative Lead - 2DayFM and FoxFM
Nov. 2023Sydney, New South Wales, AustraliaCreative support to the 2DayFM, FoxFM and Hit Network Content Teams
Southern Cross AustereoCreative Specialist - SCA (2DayFM and FoxFM)
Jan. 2023 - Dec. 2023Sydney, New South Wales, Australia
Self-employedCreative Director - Writer / Producer / Director / Commercial Content Creator / Actor
Jan. 2018 - Dec. 2023Sydney, Australia
Freelance Creative Content Specialist - Director / Producer / Writer / Actor
Jan. 2018 - Dec. 2023Sydney, AustraliaAs a writer, producer, director and actor, I create personal projects and branded content.
I look for human truths, intriguing stories and humorous insights. I strive to create stories that are human, honest and humorous that can provoke thought, conversation, positive action, and / or the release of a large belly laugh.
FreelanceFreelance Writer, Actor, Director.
Jul. 2017 - Dec. 2023Sydney, AustraliaCreating content is my passion. I love collaborating, and creating ideas that can be built into stories to share. With over 16 years in commercial radio, on and off the air, I developed a love and passion for creating content - whether it be writing, idea generation, show producing and developing, presenting, through to visual pitch and client integration. Following that I jumped into a Creative Director role in a Content Creative Agency, working to develop ideas, and Direct visual content into creative campaigns for brands. Add to that my love and passion of acting, which I can not ignore, and I have studied with some of the worlds best acting teachers and institutions to continue to craft my skills. I am a founding member of an improvised sketch comedy group "The Darrens" and also write a personal blog - The Single Dad Journey. Thats me....
Freelance Creative Content Specialist - Writer, Actor, Director
May. 2017 - Dec. 2023Sydney, AustraliaA passionate creative content specialist with a broad skill set. With over 20 years experience in content creation in broadcast media and advertising, I am driven by the pursuit of creative content solutions. This includes creative concepts and ideation across all mediums, copywriting - long and short form, producing and directing commercial content.
I can work solo or in collaborative team environments.
3rdspace CommunicationsSenior Content Creator - writer, director.
Apr. 2013 - Apr. 2017Sydney, AustraliaCrust Pizza, MyNRMA, IAG, Vodafone, Samsung, AAMI, Pepsi, David Jones, The Woolworths Liquor Group - just some of the clients I have worked closely with. My work with these clients has involved creative direction, writing, producing and directing reaching across all media platforms. With 18 years media experience in content and campaign creative Ben is a highly capable Freelance Creative - writer, director.
FreelanceCreative Director - Ideation, Creative Writer, Director
Jan. 2013 - Dec. 2023Sydney, AustraliaCreative content specialist - working solo or collaborating with creative teams, I love the thrill of cracking a great creative idea and brining it to life. With a background in commercial radio as an Assistant Program Director and Creative Director, working with and managing creative teams. The last 4 years has been spent working with Content and Advertising Agencies generating ideas for pitch and creative collaboration and creation through to directing content films.
Southern Cross AustereoHead of Campaign Response and Activation
Oct. 2011 - Apr. 2013Sydney, Australia.Reporting directly to the Sydney Sales Director and National Head of Integration.
Ben headed up a full service creative integration team of 14 plus. This included a Creative and Pitch Team, Integration Executive Team and an Experiential and Events Activation Team. Ben worked side by side with the Sales and Content / Programming Departments, to deliver client solutions from idea inception through to activating the campaigns. Solutions covered in show content, digital and social, TV, sponsorships, sales promotions and event lead experiential.
Southern Cross AustereoCreative Director Sydney / Pitch Team
Nov. 2010 - Oct. 2011Sydney AustraliaReporting to the Sydney Sales Director.
Ben was one of the Senior Creatives working on integration campaigns with the Sales and Content / Programming Departments on integrated client solutions. One of his key achievements in this role was building from the ground up a market leading creative pitch team including video production, art direction, sound design and creative writers.
Southern Cross AustereoAssistant Content Director 2DayFM
Jan. 2007 - Nov. 2010Sydney, AustraliaManaged daytime on air team and Night Show.
On air Announcer.
Wrote and directed station and network promos.
Wrote and directed breakfast promos for the Kyle and Jackie O Show.
Content creation for Kyle and Jackie O, Hot 30 and 2Day on air tactics.
Creative writing.
Voice overs.
Show producing.
Idea generating.
Client / Station Integrated solutions.
TVC scripting.
Managing content team.
Managing Hot 30 Team.
BDS CreativeFreelance Idea Generation and Creative Writing
Jan. 2006 - Jan. 2007Sydney, AustraliaCreative idea generation / creative copy and radio content / promotions campaign ideas and creative writing. Clients included: *Brasstacks Creative Agency (Part of the Photon Group)
*Wrigley's Eclipse *Bissley Work Wear Outdoor
*Woolworths
*Montana Wines
*Optus
*Perfecto Italiano
*Virgin Blue.
*ARN - The Mix and Classic Hits Networks - Campaign Ideas and Creative Packaging
*2Day FM - Idea Generation Kyle and Jackie O Show
*Highveld FM - South Africa's Number 1 Hit Music Station - Packaging
*Virgin Radio Dubai Launch Packaging
Australian Radio NetworkNational Network On Air Brand Director
Jan. 2006 - Jan. 2007SydneyCreative Idea Generation, Creative Branding Campaigns, Brand Strategy, Creative Writing for the Mix and Classic Hits Networks nationally.
Australian Radio NetworkExecutive Producer - Jonesy and Amanda Breakfast Show
Jan. 2005 - Jan. 2006Sydney, AustraliaExecutive Producer for the WS FM Breakfast show with Brendan Jones and Amanda Keller.
Manage the breakfast team and daily content generation.
Southern Cross AustereoAssistant Program Director / On Air Announcer
Jan. 2002 - Jan. 2005Adelaide, AustraliaI worked in this position for both SA FM the number one station and Triple M. which we re launched. I managed the on air sound of the stations and the on air team, working with Craig Bruce, Sam Mac, James Brayshaw, Greg Fleet, Marty Sheargold and more. Responsible for idea generation, promo writing, production and my own on air shifts where I covered mornings, afternoons and drive throughout this time.
BDS CreativeFreelance Voice Over Actor
Jan. 2001 - Dec. 2023Sydney, AustraliaWith over 16 years in radio, I have experience in writing, voicing and directing voice talent.
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