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Work Background
Global EventoProposal & Website Production Manager
Jan. 2025
Global EventoProposal Development Manager
Nov. 2022 - Feb. 2025
CultivatePurchasing Associate
Mar. 2022 - Sep. 2022
Veterans United Home LoansOffice Assistant
Oct. 2020 - Mar. 2022
Natural LifeBrand Distribution Manager
Dec. 2018 - Jul. 2020Ponte Vedra Beach, Florida, United States - Remote• Collaborated with VP of Brand Distribution to develop quarterly and annual marketing content plan to achieve sales revenue and sales profitability goals. • Generated marketing campaigns and promotions for B2B based on marketing plan for the year. • Measured success of promotions and course corrected proposed plans based on inventory levels, digital marketing success and customer feedback. Reported weekly on marketing performance and maintained year over year history. • Supported VP of Brand Distribution in building sales strategies for Brand Distribution team based on analysis findings and customer feedback. • Merchandised and maintained the Natural Life wholesale website which included implementing product uploads and audits based on release cadence, improving site functionality based on customer findings, and building efficient processes around all website tasks in order to document and maintain Standard Operating Procedures.
• Collaborated with cross-functional teams in order to implement wholesale website strategy and updates based on marketing initiatives. • Lead all project implementation to ensure proper execution.
• Planned, coordinated and executed Natural Life tradeshows which generated $3M in revenue annually. • Maintained accurate inventory presence at all tradeshows through consistent communication and process evaluation with the product development team and merchandise planning team. • Managed contracts, vendors, travel for personnel and budget for tradeshows to ensure a flawless event. • Managed top 20% independent wholesale accounts which accounted for $2.3M in sales in 2019. • Supported select Key Accounts within the wholesale business, partnered with their buyers to create assortments, place manufacturer orders and assist in planning their open to buy with Natural Life. • Achieved sales revenue, sales profitability and financial objectives for top 20% of wholesale accounts by cultivating relationships with customers and key accounts.
Natural LifeTradeshow Manager
Mar. 2018 - Dec. 2018Ponte Vedra Beach, Florida, United States• Managed and executed 6-8 tradeshows for Natural Life per year. • Researched outside events and other tradeshows to support development of the Natural Life brand for wholesale and retail customers. • Responsible for managing and maintaining sample product and ensuring accurate inventory in showrooms. • Created and managed the personnel schedule to ensure all tradeshows were properly staffed. • Merchandised and set up showrooms from start to finish. • Managed shipping and logistics schedule for all events and tradeshows.
Natural LifeTradeshow Coordinator
Oct. 2016 - Mar. 2018Ponte Vedra Beach, Florida, United States- Research events and tradeshows to support development and maintain responsibility of all paperwork and payment for shows
- Analyze financial impact of shows on the overall well-being of the company and managing the budget to ensure it remains on track
- Responsible for all aspects of the show from sample maintenance, cross-functional team communication and travel planning
- Liaison for all departments involved with tradeshows: Sales, IT, Marketing, Merchandising, Product Development and Customer Experience
- Collaborate with Director of Sales on creating the staff schedule for show attendance including Natural Life Associates and Temp Sales
- Manage all aspects of show set up from start to finish including set up, working as an order writer, and breakdown of the booth or showroom
- Create shipping and logistics schedule for temporary and permanent shows
- On-site contact for all shows
- Work to continually improve the tradeshow process by evaluating current processes by building structure and improving communication
Natural LifeMidwest Territory Manager - Customer Experience at Natural Life
Sep. 2015 - Oct. 2016Ponte Vedra Beach, Florida, United States- Manage wholesale accounts in Midwest territory by building genuine relationships with wholesale customers
- Primary point of contact with wholesale customer - Assist territory representatives to ensure that Natural Life customers have a positive brand experience
- Perform daily and weekly reporting to track orders and ensure they are being processed in a timely manner
- Process customer orders on a daily basis to ensure goods are delivered and maintain a working knowledge of products
- Drive brand awareness so Natural Life can enable people to “Give and Live Happy”
BCD M&ISmall Meetings Manager - Market Event Team for PwC Meetings and Event Services
Jun. 2015 - Sep. 2015Remote- Contracted by PricewaterhouseCoopers LLC, apart of the Meeting and Event Services department
- Assist the Market Event Managers with their meeting planning needs such as sourcing for space and building registration websites
- Main contact for hotel while booking event space, managing and negotiating needs on contracts for assigned regions
- Succeeded in supporting multiple meetings a month and delivered excellent customer service on all
- Crucial member of the planning team for The Executive Forum at The PLAYERS Championship 2015 & Charles Schwab Championship Cup
- Main contact for hotel on all rooming needs for two above mentioned programs
BCD M&IRegistration Manager - Contractor to PwC
Apr. 2014 - Jun. 2015Remote- Contracted by PricewaterhouseCoopers LLC, apart of the Meeting and Event Services Team
- Field attendee questions, travel deviations, special requests and work with the Planning Manager and client to respond to attendee needs
- Efficient user of StarCite Meeting Management tool including HTML code for registration websites (made transition to CVENT)
- Member of Career Development Committee to ensure all employees are aware of career advancement options
- Oversee all aspects of the website design, understanding system capabilities and reporting parameters to ensure data is captured appropriately
- Proactive and consultative customer service while managing a high volume of events simultaneously
- Recognized by my peers for the Circle of Excellence award two times based on customer service and being a team player
DoubleTree by HiltonSales Coordinator
Jan. 2014 - Mar. 2014
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