upworkMarketing and Media Buying Automation Expert
Oct. 2023As a freelance Marketing Automation and Media Buying Specialist, I have a proven track record of managing high-budget performance marketing campaigns across major platforms such as Meta, Snapchat, and TikTok. With over 4 years of experience, I specialize in data-driven optimization, KPI-focused strategy development, and budget scaling to maximize ROAS and drive business growth. I am skilled in leveraging advanced targeting, A/B testing, and a variety of automation tools including Make, Zoho, Airtable, and AI to streamline marketing processes and ensure sustainable user acquisition and engagement. My experience also includes integrating APIs to automate workflows, enhance campaign efficiency, and improve overall performance. I am passionate about refining acquisition funnels, optimizing marketing campaigns, and delivering measurable business impact by combining cutting-edge automation techniques with strategic media buying.