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Work Background
Realness InstituteExecutive Director
Jan. 2019Cape Town, Western Cape, South AfricaBrazilian born Producer Elias Ribeiro has worked internationally since 1999. A resident in South Africa for over a decade, he launched Urucu, a production company dedicated to making thought- provoking content in 2011, from an unapologetic African point of view. Urucu’s films have won awards from Sundance to BFI London, Durban, Rio and Beijing. They have sold worldwide to theatrical distributors, broadcasters and SVOD platforms. His projects have attracted financing from private equity to regional and national funding bodies as well as tax incentives globally. In 2015 Ribeiro co-founded Realness African Screenwriters Residency, an incubator that has developed over 30 audiovisual projects in over 16 countries in Africa to date. It evolved into the Realness Institute, now housing 6 capacity building programs in the creative industry, the Institution caters to writers, producers, directors, and most recently in partnership with Netflix, episodic content creators and development executives. He served a jury member for film funds like Hubert Bals, festivals like FESPACO and as a mentor in multiple labs and markets across the globe, from Cinemart, European Film Market to Locarno Open Doors and beyond. His most successful film, INXEBA was shortlisted for an Oscar after winning 6 SAFTAS and 29 international awards. His latest production stemming out of Realness scooped a Visionary Filmmaking Award at Sundance 2020. He is often a speaker and moderator in Industry events and helmed in 2018 the Cape Town International Film Market & Industry Program. Elias was recently appointed by the Locarno Film Festival as a regional manager of the Southern Africa Industry Academy. He is an advisory board member to screenworlds.org and ladima.africa. Ribeiro consults to various film related businesses, festivals and public bodies in Africa and the world.
Urucu MediaProducer / Director
Aug. 2011Johannesburg Area, South AfricaUrucu Media is an independent South African film and media production company based in Johannesburg. Urucu partners actively with the new generation of South African filmmakers who strive to tell original, authentic and entertaining local, but universal, stories. They resonate with domestic audiences and international viewers alike. In its short 2 year journey Urucu has produced 3 shorts, which collectively played in over 25 International film festivals in 5 continents. Urucu has also produced a feature documentary, JEPPE ON A FRIDAY, according to the UK Guardian one of the top 8 African films to watch out for in 2013. The documentary premiered in competition at the 15th Rencontres Internationales du Documentarie de Montreal and has already been programmed for another 17 festivals, including Beijing International Film Festival, Festival Paris Cinema, New York African Film Festival, Encounters, La Rochelle and Pompidou Centre BPI. The film has been broadcast by FOX and is also schedule to show on SABC 2.
At Urucu we pride ourselves of our growing understanding of international markets and co-productions. We have worked on our short and documentary projects with the UK, USA, Brazil and Canada.
AFDAMasters Fine Arts
Jan. 2011 - Dec. 2012Johannesburg Area, South AfricaProducer
Stripes-MediaProducer / Director
Mar. 2007 - Jul. 2010Produced and directed 12 TV series for Pay TV in the UK. They were shot in Argentina, Brazil, Czech Republic, Germany, Hungary, South Africa and United Kingdom. All this work also got VOD and DVD distribution worldwide.
Pure Film LimitedProducer
May. 2006 - Feb. 2007London, United KingdomHired to work as PA for the company, I ended up getting co-producer credits on the film we worked together called "Losing Her", runner up for best film at Cinemacity and LA Shorts Film Festival in 2007.
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