Glass House Brands Inc.CREATIVE DIRECTOR
Nov. 2020 - Jan. 2022Los Angeles, California, United States• Direct the creative team and outside vendors across product development, packaging design, promotions, social media, photography, video, marketing campaigns, and events.
• Spearhead multiple independent and collaborative projects from initial planning and scheduling through implementation, with a focus on meeting deadlines and budget constraints.
• Conduct brainstorming sessions with the creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives.
• Review marketing objectives to develop clear strategies for internal marketing campaigns that drive motivation across business units.
• Create new content daily for design, photography, and video, handling big picture projects while making sure all the small details are accounted for.
• Present final concepts and obtain approvals for deliverables.