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Work Background
TokenSpaceCommunications and Marketing Manager
Jun. 2023 - Jan. 2024- Developed and executed engaging content across TokenSpace's social media platforms (Instagram, Facebook, LinkedIn), enhancing the brand's digital presence in the wellness sector.
- Played a key role in designing and implementing health and wellness digital marketing campaigns, achieving exposure to over 80,000 users and promoting holistic wellness principles.
- Contributed to the design and maintenance of the website, prioritizing user experience and aesthetic appeal to support the brand's wellness-focused mission.
- Utilized social channels to create online communities to raise awareness on health and wellness.
- Managed and executed email marketing campaigns, from content creation to result analysis, driving engagement and fostering a connected online community.
My Healthy CitiesCommunications & Media Coordinator
Jul. 2022 - Aug. 2023Hong Kong, Hong Kong SAR- Creating engaging content for social media posts, blogs, and newsletters related to health and lifestyle
- Developing and executing strategies to promote health communication and education through social media channels
- Actively engaging with the health and lifestyle community to foster conversations and promote awareness of health topics
- Conducting research and analyzing data to measure the impact of health communication efforts and identity areas for improvement
OnCampus AdvertisingSales and Media Coordinator
Jan. 2022 - Jun. 2022Boston, Massachusetts, United States- Managed the social media accounts of the company (Instagram, LinkedIn) - Wrote social media content, blog posts, contact companies and student influencers - Created financial and digital proposals for prestigious companies (T-mobile, Amazon, U-Haul) - Managed and input numerical data on Excel
Maxwell's Clothiers - Bespoke TailorsSocial Media Intern
May. 2020 - Sep. 2020Hong Kong SAR- Managed and wrote content for the website and Instagram reaching over 200,000 customers and potential clients
- Researched and targeted demographics for younger clientele
- Assisted in selecting styles and designs with the buyer.
Heritage Hotel GroupSales And Marketing Intern
Jun. 2019 - Aug. 2019Irvine, California, United States- Assisted the team in developing a sales and marketing strategy for the company’s Southern California Properties
- Contributed ideas for new training programs with the Human Resources team.
ESF King George V SchoolStudent Mentor
Jan. 2019 - Jan. 2020Hong Kong SAR- Served as a mentor to middle school students.
- Gained the opportunity to guide younger students, and learn how to effectively communicate with students from different backgrounds in various situations.
Panache 9Head Organizer
Sep. 2018 - Apr. 2019Hong Kong SAR- Managed a team of 200 students and staff members.
- Contacted 50+ local businesses and prestigious brands for sponsorships.
- Planned and coordinated Panache 9, charity fashion show that raised $25K. - Wrote promotional content on Facebook and Instagram.
- Organized and managed photoshoots, ticket sales, and brochure production.
W HotelsEvent Intern
May. 2017 - Jun. 2017Hong Kong SAR- Gained perspective on how the front of house and back of house staff operate
- Updated Excel sheets to create reports for supervisors
- Organized room assignments for guests
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