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Work Background
Executive Creative Director
Ogilvy BrasilExecutive Creative Director
Jan. 2024 - Feb. 2025São Paulo, Brazil
Executive Creative Director
VMLExecutive Creative Director
Jul. 2018 - Jun. 2023São Paulo, BrazilIn my role as Executive Creative Director, I lead a team of creative directors, art directors, designers and copywriters that are responsible for creating integrated campaigns, content and innovation for retail and fintech accounts such as Casas Bahia, Ponto and BanQi. My goal is to leverage creativity and results for all these clients, combining data, innovation and effective talent management. Recognition: Casa de Novela, Casas Bahia: Effie Brasil Retail Bronze Armários, Casas Bahia: Profissionais do Ano Rede Globo 30” Brasil, Effie Awards Brasil Retail Prata Compre de uma mãe, Casas Bahia: Effie Awards Brasil Retail Prata Cadeiras do Orgulho, Casas Bahia: Effie Awards Brasil Retail Prata
Creative Director
OgilvyCreative Director
Sep. 2015 - Jul. 2018São PauloFirst I was the digital creative head of all agencies accounts, like Nescau, Tang, Tiffany, Kroton Group(the biggest educational group in Brasil), among others. After I was the Creative head of Magalu account(the most valuable retail brand in Brasil). Including campaigns, activation, content marketing, and managing a creative team with 14 people. Recognition: Missão Digital, Magalu: Effie LATAM Retail Prata, Effie Brasil Retail Bronze Sai Zica, Magalu: Effie Brasil Special Offers Bronze
Interactive creative director
Young & RubicamInteractive creative director
Apr. 2012 - Aug. 2015São Paulo
creative director
DM9DDBcreative director
Sep. 2009 - Feb. 2012
creative director
Hello Interactivecreative director
Sep. 2007 - Sep. 2009São Paulo Area, Brazil
Art Director
DM9DDBArt Director
Jun. 2004 - Sep. 2007
Head of Design UI/UX
iG - Internet Group do Brasil S/AHead of Design UI/UX
Jan. 2000 - Dec. 2003São Paulo Area, Brazil

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Creative Direction & Branding Expertise
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