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Work Background
Loyal District CompanyManaging Director
Apr. 2018VietnamI founded Loyal District Company after went back to Vietnam 6 months from the United States. Our company is specialized in designing and producing high-quality uniforms for hotels and resorts. Loyal District is on the journey to conquer its mission. We are proud and honored to work and gain trust from domestic and international corporations.
NJ Company General Manager
Jan. 2016 - Oct. 2017San JoseAfter earning my master’s degree in business administration, I worked at NJ Company as General Manager NJ Company is a milktea chain company. I was in charge for all aspects of management such as hiring, training, and setting work schedules. Additionally, I developed and implemented marketing strategies, wrote marketing content, and contributed to the creation of new products. A few highlights of my work at NJ Company include:
• Established Oooh brand, created marketing material and managed social media accounts for Oooh. • Increased sales of Oooh Store 15% in three weeks by creating and executing marketing campaign utilizing social media that increased number of followers 15%.
• Conducted market research that supported a change in strategy of building an Oooh brand at a store location; execution of strategy resulted in increased sales from $100 per day to $500 per day within three months.
• Maintained Tea for Me brand at a store located at Stonetown mall, resulting in sales of $1500 a day on weekdays and $2500 to $3000 on weekend.
Magnolia ModaProject Consultant
Jun. 2015 - Aug. 2015Lima Province, PeruWhile studying for my master’s degree in business administration, I worked as a Project Consultant at Magnolia Moda, an e-commerce fashion business. My work at Magnolia Moda consisted of developing and making recommendations for marketing strategies. The following are a few examples of my work at Magnolia Moda: • Conducted market research on physiographic/geographic habits of online shoppers utilizing focus groups and informational surveys.
• Performed TOWS and PETS analyses for development of differentiation techniques.
Proposed new marketing strategies, including strategies for management of customer relations, promotions, referrals, and customer retention.
San Mateo County Program Coordinator - Environmental Services
Apr. 2014 - Oct. 2014San Mateo, CAAfter graduated from San Jose State University, I interned with San Mateo County, working as a Program Coordinator in Environmental Services. I was responsible for assisting with the implementation of a public safety program to reduce hazardous chemicals exposure at nail salons located in San Mateo County. My work involved working in multicultural environments and using my multilingual language skills in conducting outreach activities with Vietnamese and immigrant communities. Highlights from my work include: • Recruited approximately 90% of nail salon participants in Healthy Nail Salon Recognition Program.
• Assisted approximately 15% of nail salons in the city to reduce hazardous chemical exposure by improving practices and products.
• Trained nail salon technicians and owners on best practices for working with chemicals and selection of products for purchasing. • Acted as the language interpreter for Vietnamese nail salon owners and technicians, interpreting program workshop and PowerPoint content.
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