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Work Background
Simply Magic MarketingFounder
Jan. 2023United StatesWith 25+ years in digital marketing, I empower 6-7 figure coaches, wellness professionals, and service providers to scale their businesses through innovative, customized marketing solutions. At Simply Magic Marketing, we specialize in creating bullet-proof sales and marketing systems that deliver exceptional results. Core Expertise: ✔Campaign and funnel strategy
✔Marketing automation and tech integration
✔Foundational systems and metrics tracking
✔Digital marketing optimization
✔Strategic planning and execution
✔Team leadership and collaboration I leverage my proprietary MAGIC framework to transform businesses:
M - Metrics: Identifying and tracking key performance indicators
A - Automation: Streamlining processes for efficiency and scalability
G - Growth Strategies: Implementing tactics for sustainable expansion
I - Innovation: Utilizing cutting-edge tools and AI to stay ahead
C - Customization: Tailoring solutions to each client's unique needs My approach combines data-driven strategies with creative problem-solving to help clients overcome plateaus and achieve sustainable growth. I'm passionate about empowering entrepreneurs to streamline operations, scale impact, and reclaim their time and freedom. At Simply Magic Marketing, we create unique strategies tailored to each business, blending cutting-edge automation tools and AI innovation with proven traditional models and frameworks.
Whether you're looking to optimize sales funnels, enhance digital presence, or scale your coaching business, I'm here to guide you. Let's connect and explore how we can make your next business move your most impactful yet! Specialties: Digital Marketing, Funnel Optimization, Marketing Automation, Campaign Strategy, Metrics Analysis, Team Leadership, Project Management, Customer Journey Mapping, AI Integration in Marketing
Ridgetop Virtual SolutionsFounder
Mar. 2013Kingston, WAI plan, execute and optimize bullet proof sales and marketing systems for coaches, authors and speakers who are earning six figures at a minimum. Key accomplishments:
• Marketing Director for a well-respected and well-known 7-figure coach entrepreneur on the Inc. 5000 fastest growing company list multiple times. Result: Track record of 4 program launches all of which exceeded 7-figures! • Within a team of 3 people, supported the 6-figure, 3-week launch of a trainer and coach for multi-level marketers. Result: Goal was $75,000 and helped the launch earn $130K—a 73% jump in profits! • As part of a 20-person multi-disciplinary launch team, planned a launch for an 8-figure entrepreneur in the personal development arena. Result: Launch period was 2 weeks and yielded a 7-figures!. • Within a team of 6 others, executed the launch of the flagship program of a 7-figure entrepreneur in the nutrition industry. Result: Goal was $340K and made $350K with a 3-week promotion period—a 17% revenue boost! Contact me to learn how we can get started on making your next step the biggest yet at Info@RidgetopVS.com
Power House Theatre, LLCMulti-faceted Project Manager
Jan. 2011 - Jul. 2013Walla Walla, WAAssisted the creation and implementation of marketing and fundraising strategies and capital campaigns. Created and oversaw the online sales process including web integrations and ticketing for the launch of a new live theater venue. I oversaw all technical systems including the backend of the website, the sales and inventory platform and the email marketing platform. Developed social media campaigns for each production and collaborated with the copywriter to create convincing copy. Within a team of 5-10 staff members, I supported the customer service side of establishment. • Oversaw the following:
• Developing marketing collateral (including graphics)
• Web content
• Website development and maintenance
• Implementation of ticketing system and P&P for theater box office
• Vendor sourcing and coordination
• Customer database creation and management
• Online marketing/e-newsletters
• Training and supervising staff and volunteers
• Financial reporting – fundraising campaigns, ticket sales, demographics, production reconciliations Accomplishments:
• Sold out launch for very first project for all five nights of a production
• Planned all launches for all productions for an entire year ensuring promotional calendars, technical systems and support structure were in perfect harmony.
Pacific International Engineering, PLLCSenior Project Administrator for Corporate Office/Senior Virtual Assistant for Remote Offices
Jun. 1998 - Feb. 2013Edmonds, WashingtonProgressively responsible position working closely with executive management, project managers and team members to provide broad based, project administration and marketing support. As the company downsized, I absorbed the job responsibilities from the eliminated positions eventually becoming the single "go to" person internally as well as the point of contact for outside vendors and clients.
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