CocoLab ArgentinaCo-Founder and Senior Consultant
May. 2012 - Jul. 2015Buenos Aires· Responsible for leading and facilitating client teams through
design thinking process, from research to concept development. Main projects:
· Placing Innovation as a core skill at MetLife
· Co-designed and rolled out 2-year plan for Argentina and Latin America, leading multidisciplinary teams from research to concept development phase in strategic challenges and training programs.
Recapturing share at InBev
· Conducted primary and secondary research to frame insights around beer share, and led client team of 60 people through ideation at InBev Argentina 2014 summit.
· The future of banking in Argentina at Banco Galicia
· Co-designed and executed 3-year program to establish innovation as a corporate value: 20 workshops, +30 training program, +1800 employees, 30 ideas tested and 10 ideas implemented. • Main Customers we worked for: Banco Galicia, Wal-Mart Argentina, MetLife (Argentina and Latin America), InBev, LAN, Mercedes-Benz, Syngenta, Santander Río Bank