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Work Background
Head of Coffee and Business Development
Royalty Specialty CoffeesHead of Coffee and Business Development
Nov. 2020LondonDeveloped and executed commercial strategy, increasing revenue streams by 35% YoY across multiple international markets. • Led financial planning and market entry strategies, identifying new business opportunities and implementing structured growth plans. • Designed and managed multi-market partnerships, launching cross-border B2C/B2B expansions through data-driven decision-making. • Created financial models and business cases to evaluate investment opportunities and potential acquisitions. • Led go-to-market (GTM) strategy for new product introductions, aligning brand, marketing, and sales teams for successful execution. • Managed cross-funcUonal collaboration between finance, technology, and strategic planning teams, ensuring commercial goals were met.
Sales Business Development Manager
Bean Belt Coffees LLCSales Business Development Manager
Feb. 2018 - Oct. 2020Brazil & EuropeDeveloped and led commercial growth initiatives, achieving a 15% annual increase in revenue by opUmizing market positioning and sales strategies. • Managed strategic partnerships and revenue-driving initiatives, successfully expanding B2C/B2B sales across the North American market. • Conducted market research and compeUUve intelligence, leveraging insights to define pricing models and opUmize product-market fit. • Collaborated with global stakeholders, ensuring smooth commercial operations and financial performance monitoring. • Led financial forecasting and investment analysis, aligning with corporate growth objectives
Founding partner I Business Directors
Escola Escola Americana de VitóriaFounding partner I Business Directors
Feb. 2015 - Nov. 2017Brazil• Implemented and executed a project of an international school valuated in $10 million. Participated in the institution's valuation process by collecting and analysing data for financial projections. • Managed the business finance by updating daily cash position. Raised $3 million in capital funding from investors and financial institutions for expansion purposes. • Build credibility, established rapport, and maintained communications with 2 key stakeholders at multiple levels, including those external to the organization. • Developed and implemented strategies targeted do increase revenues up to 120% in year two of operations. Oversaw development of 5 sales & marketing team members. • Strategized and managed paid digital marketing across AdWords, Instagram, and Facebook with monthly budget of $20 K.
Business Development Manager
UNQ Stone BrazilBusiness Development Manager
Jan. 2010 - Dec. 2017Brazil• Managed the business development planning process in targeting key accounts. Optimized and planned activities of the purchasing department resulting in 15% reduction of the expected costs. • Landed 18 new customers from USA & Europe over the course of 2 years while improving customer retention by 13%. Built a solid client portfolio for the company. • Worked with existing customers to understand their needs, resulting in $400,000 in retention revenue.
Key Account Sales Manager
Surya BrasilKey Account Sales Manager
Aug. 2004 - Jan. 2009New York, USA• Delivered exceptional customer service, resolving issues promptly and increasing repeat business by 40%. • Directed marketing initiatives to boost brand visibility and client engagement, significantly improving sales performance and strengthening customer loyalty. • Executed targeted sales and telesales strategies across UK and EU markets, driving a 35% increase in sales while enhancing customer satisfaction and retention. • Developed operational strategies to support the sales team and enhance customer support, improving overall customer experience. • Effectively managed procurement budgets and coordinated logistics, reducing costs by 15% and optimizing resource allocation for maximum efficiency. • Conducted market analysis to identify growth opportunities, increasing market share by 5%
Sales Logistics Cordinator
Giorgio Armani CorporationSales Logistics Cordinator
Apr. 2002 - Jul. 2003New York, USA• Supervised Giorgio Armani, Emporio Armani and Armani Exchange imports into the USA. Managed an average of 10 accounts at any given time among boutiques and inter-departments. • Automated various reports from carries, brokers and boutiques. Coordinated shipments with Inter Co. Departments, 3rd party warehouses, and all retail stores reducing operating costs by 12%.
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