Blend Media Group Inc.President, Firm Partner - Co-Founder
Feb. 2000 - Feb. 2005Winnipeg, Canada AreaProvided consultation and direction to clients regarding project goals, feature set feasibility, content preparation, costs, applicable base technologies, distribution options, return on investment, change management strategies during implementation and integration. (clientèle included but was not limited to: Bayer Healthcare Division, Core Health Services, Momentum Healthware, Dow AgroSciences, Technologies for Learning Group, Red River College) Devised project time lines and production schedules complete with outlines of milestone deliverables and accurate project end dates. Delivered sales and marketing presentations to clients and potential clients through on site displays and conference exhibition booths. Negotiated contracts, profit sharing arrangements, royalty agreements, private labeling arrangements, non-disclosure agreements as well as terms and conditions of payment. Lead team-based development of corporate training, marketing, promotions, and educational interactive applications for corporate and education sector clients (Bayer, Core Health Services, Momentum Healthware, Dow AgroSciences, Technologies for Learning Group, Red River College). Designed and developed an award winning (Health Sciences Communications Association - HeSCA 1999, bronze award) multimedia interactive CD-ROM for medical resident education (Mechanisms in Hematology – L.G. Israels, E.D. Israels et al).