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Work Background
Green Leads, LLCChief Executive Officer
Jul. 2019 - Jan. 2025Greater Boston AreaGreen Leads is a Global sales and marketing pipeline generation firm fueling demand gen for leading technology companies like IBM, Google, RingCentral, and many more. With an exceptional content syndication team and telemarketing team of BDRs, SDRs, and LDRs Green Leads delivers high-quality mid to bottom-of-funnel leads for its clients. Within 3+ years of joining Green Leads as CEO, we grew new clients by 3x, revenue by 4x, and profitability by 20x. The goal of an exit for the founders was then accomplished. On June 1, 2022, Green Leads was sold to Next15 Group. The operating management transition was completed in Jan. 2025 to Activate Marketing Services.
Drive Digital DemandFounder & CEO
Nov. 2018 - Dec. 2019Greater Boston Area
By Appointment Only, Inc.Chief Operating Officer
Jan. 2003 - Dec. 2019Greater Boston AreaA category-leading outsourced SDR firm helping Big Tech & SaaS organizations generate sales appointments and sales pipeline
- Recruited to start-up to professionalize the organization
- Recruited & developed a senior management team to support scaling - Drove and achieved 8x Revenue growth - BAO delivered sales services for 200 IT firms such as IBM, SAP, EMC, RSA, NetApp, etc.
- Personally developed and led a leadership training program
- Developed Sales Academy & curriculum for new hires
- Designed and implemented new performance-based compensation plan, increasing retention and productivity by 50%.
ConnectionSenior Vice President of Sales
Jan. 1999 - Dec. 2002Merrimack, New Hampshire, United States- Recruited to expand and scale into upper mid-market & enterprise
- Designed acquisition strategy & identified targets for the firm's first 2 acquisitions
- 2X revenue from $700M to $1.4Bin 4yrs
- Doubled & Led 600-person sales organization
- Developed a new compensation structure, increasing margins by 30%.
CompuComVP of Sales - Public Sector
Jan. 1998 - Dec. 1999CIC Systems was bought out by Compucom in 1998
National IT solutions provider and systems integrator with $2.4B in annual revenues • At CompuCom, I led a newly created public sector sales and marketing organization responsible for a $350M business unit and 100+ staff.
CIC SystemsVP of Sales, Marketing & Professional Services
Jan. 1995 - Dec. 1998Copley Systems was bought out by PE firm RGF Investments in 1993 - formed CIC Systems in 1995 to do roll up of multiple acquisitions
National IT solutions provider and systems integrator with $450M in annual revenues Led the growth of CIC Systems to $450M+ in revenues with 26 locations and 300+ staff. • Increased system engineering professional services revenue from $3M to $10 M in 12 months through reorganization of operating group and implementation of new sales and service strategies.
• Doubled UNIX hardware and software solutions sales from $24M to $50M in less than two years by developing and leading successful partnerships with premier technology service companies such as Sun Microsystems, Hewlett-Packard, Veritas, and Oracle.
• Managed M&A integration to combine 3 companies into 1 focusing on sales compensation, territory management, branch sales leadership and operational processes with all HQ departments.
• Designed and integrated 3 company’s sales compensation plans into one, successfully growing revenue and retaining reps
Copley SystemsAVP Public Sector Sales
Jan. 1989 - Dec. 1995Greater Boston AreaMember of executive staff of 5 key officers directing company; full P&L responsibility for highly profitable division. Responsible for sales strategy and implementation. Led, trained and managed inside and outside sales staffs.
• Developed support organization to increase customer satisfaction and proactive sales effectiveness, which became model for entire company. • Built division from start-up to $90 Million/year in 5 years.
• Negotiated 3 Federal GSA contracts, US Senate and other Federal agency contracts and numerous state contracts including NYS, MA, VA, PA, & TX and higher education contracts including Harvard, Yale, Duke, etc.
First SoftwareDirector of Sales
Jan. 1984 - Dec. 1989
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