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Work Background
Creative & BeyondResponsable marketing
Nov. 2025Doubaï, Émirats arabes unis
Musk GalleryMarketing specialist
Jun. 2024Doubaï, Émirats arabes unisDeveloped and executed a full-scale brand launch strategy for a luxury fragrance brand. Planned and directed a professional photoshoot—sourced models, hired a photographer, and coordinated with a studio. Managed content production, including visuals, website content, and promotional materials. Oversaw website development, ensuring smooth coordination between designers, developers, and marketing teams. Created and implemented a targeted social media & influencer marketing campaign. Launched SEO & paid advertising campaigns to maximize online visibility and brand awareness. Handled end-to-end project execution, from concept to final launch, ensuring brand consistency and impact.
EmiratesHôtesse
Jun. 2023Doubaï, Émirats arabes unis
EmiratesHôtesse
Jun. 2023 - Nov. 2025Doubaï, Émirats arabes unis
SaphiredentBrand Ambassador
Jun. 2022 - Oct. 2022Istanbul, Turquie- Promote the brand to generate interest and create positive brand awareness. - Build strong relationships with customers and potential customers through various channels. - Provide product education by having a strong knowledge of the brand's products or services. - Create engaging content such as blog posts, social media posts, and videos. - Represent the brand in a positive and professional manner, adhering to brand guidelines and values. - Gather feedback from customers and report it back to the brand to help improve products and services.
TriwebSenior Content Writer
Feb. 2021 - Jun. 2021Gouvernorat Tunis, Tunisie- Conduct thorough research on various topics to produce accurate and informative content. - Create high-quality content that adheres to brand guidelines and tone, including blog posts, articles, social media posts, and more. - Edit and proofread content to ensure accuracy and quality. - Collaborate with other teams, such as marketing or social media, to align content with overall brand strategy. - Manage content calendars to ensure consistent publishing and meet the needs of the brand and its audience. - Stay up-to-date with industry trends and changes to produce relevant and engaging content. - Conduct SEO research to optimize content for search engines and improve its visibility.
Business NewsJournalist videographer
Aug. 2018 - Dec. 2020Gouvernorat Tunis, Tunisie- Conduct thorough research and planning to create compelling stories with engaging angles, sources, and locations. - Film and edit footage to create cohesive and engaging stories that communicate key messages. - Conduct interviews with sources to capture the necessary footage and soundbites for the story. - Write scripts that are accurate, engaging, and align with the brand's tone and style. - Collaborate with other journalists, editors, or producers to ensure the story aligns with the overall vision and goals of the publication or media outlet. - Stay up-to-date with the latest news and trends to identify new and compelling stories to cover. - Manage equipment to ensure it is always in good working condition and ready for use.
Radio Tunis Chaîne Internationale (RTCI)Journalist reporter
Feb. 2018 - Jul. 2018Gouvernorat Tunis, Tunisie- Identify, research and report on news stories that are relevant to the radio station's audience. - Conduct interviews with sources to gather information and insights on the stories being covered. - Write clear and engaging scripts that align with the radio station's tone and style. - Record and edit audio to create compelling stories that inform and engage the audience. - Report live from the scene of breaking news stories, providing real-time updates and insights. - Collaborate with other journalists and editors to ensure that stories align with the radio station's overall vision and goals.
Al Hiwar Ettounsi TVJournaliste
Feb. 2017 - Nov. 2017Gouvernorat Tunis, TunisieIdentify, research, and report on relevant news stories for the television channel audience, using captivating angles, sources, and locations. Conduct interviews with sources to gather information and perspectives on the stories being covered, focusing on the visuals and sounds that can help tell the story visually. Write clear and captivating scripts that align with the tone and style of the television channel, ensuring that the voiceovers are well-synchronized with the visuals. Edit the reports to create engaging stories that inform and engage the audience, using smooth transitions, appropriate titles, and graphics to enhance the visual impact of the reports. Collaborate with other journalists and editors to ensure that the stories are in line with the overall vision and goals of the television channel, and to contribute to the production of special programs and in-depth reports.
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