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Work Background
Director of Client Relations & Marketing
BioCare Diagnostics, Inc.Director of Client Relations & Marketing
Apr. 2022
Store Leader
kate spade new yorkStore Leader
May. 2019 - Apr. 2022Channel leader in CRM and customer insight Served on guest experience task force Established initiatives for district-wide increased customer engagement Sourced and trained new leaders in various expertise: including visual merchandising, clienteling and operations Headed team to consistently achieve 40% customer outreach driven volume Developed continuously-evolving strategic action plans in order to respond to business needs in agile manner Led with goal-oriented team initiatives that leverage and celebrate strengths of associates
Acting Store Leader
kate spade new yorkActing Store Leader
Feb. 2019 - Apr. 2019Greater Boston AreaRecruited top talent Strengthened peer relationships within district Trained new leaders in region Maintained VIP Client Book Executed Visual Merchandising throughout district Ensured operational excellence Led inventory reception and organization
ASL
Kate Spade & CompanyASL
May. 2018 - Feb. 2019Greater Boston AreaOversaw highest volume retail location within New England District Trained on building brand strategy for a client database
Supervisor
Kate Spade & CompanySupervisor
May. 2016 - May. 2018Boston, MAHead of Visual Merchandising Served as brand ambassador Strategized selling goals for team Analyzed department totals and builds business plans Organized in-store events Excelled in customer service and guest journey Built local brand strategy Clienteled with local and long-distance guests Motivated team and teaches visual standards and styling Communicated with corporate division for product planning Trained and developed new hires nationally
Sales Associate
Kate Spade & CompanySales Associate
Apr. 2014 - May. 2016Boston, MALed sales team on selling floor Served as brand ambassador for new collections Styled and wardrobed customers in everyday and event outfitting Stocked new apparel, accessories and lifestyle goods Worked to meet monthly sales goals Assisted in restyling of floor sets and updates to visual merchandising
Temporary Assistant
Marie ClaireTemporary Assistant
Jan. 2014 - Mar. 2014Greater New York City AreaAssisted Fashion Market Editor in day-to-day duties Coordinated with design houses on shoots and bookings Collaborated with closet in planning for shoots Corresponded with international bloggers and fashion media Aided in the planning of seasonal events
PR Intern
NauticaPR Intern
Jul. 2013 - Dec. 2013New York, NYManaged and maintained men and women’s PR showrooms, PR and gifting closets Assisted supervisors with editorial pulls Administered sample trafficking for all men’s, women’s, accessories and home product that is sent to long/short lead media and bloggers Communicated with editors, stylists, and bloggers regularly regarding pick-ups, returns, and sample call-backs Guided in NYFW show fittings, model casting and run-through preparation Aided with preparation, front and back of house for Spring 2014 NYFW Nautica Black Sail Runway Show Composed editorial features twice a week for the Nautica Fashion Crew Blog on Nautica.com Monitored and maintained press clippings, archived and prepared monthly press highlight reports/press event recaps Assisted with preparation for Holiday Blogger Gifting Suite, Spring 2014 Women’s Press Preview, Spring 2014 Men’s and Women’s Sportswear Look Book Shoots and Women’s Swim 2014 Look Book Shoot Served in the development and distribution of all look books and press kits Handled expense reports for the Director of Communications
Sales Associate
Abercrombie & FitchSales Associate
Aug. 2009 - Sep. 2010Served as front of store representative, greeting customers Worked as an appearance consultant to style customers
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