SnapdealSenior Graphic Designer/ Video Editor
Aug. 2015 - Mar. 2021New DelhiIn my multifaceted role, I've successfully managed various aspects of visual content creation and design, encompassing:
Micro Video Project:
Building an extensive video library for listed products on Snapdeal's website and app.
Transforming videos for embedding on Product Display Pages (PDP).
Crafting engaging video content for the promotion of products and services across social media platforms.
Taking the lead on the technical facets of the entire video production pipeline, from inception to the final output.
Innovating and executing new video concepts in alignment with communication strategies and brand guidelines.
Video Content Creation:
Developing diverse video content types for social media, including curated and unboxing videos.
Collaborating on weekly Seller Stories production with photographers to ensure high-quality output.
Creating promotional videos, such as Snapdeal Film Partnerships.
Social Media:
Designing captivating social media creatives for campaigns, sales, and other promotional activities.
Regularly updating Facebook and Instagram Stories and Covers in accordance with sales and campaign objectives.
Print Oriented Design:
Generating newspaper print advertisements for monthly sales across various publications.
Producing or adapting print-ready artwork for internal executions, such as danglers and posters.
Internal Communication:
Orchestrating the process for e-mailer design and internal communication.
Converting graphic-designed visual elements into HTML.
Ensuring timely scheduling and release of emails.
Overseeing all internal communication touchpoints, including emails, posters, and LCD branding, to ensure effective execution.