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Work Background
Product Owner
Loewe PerfumesProduct Owner
Apr. 2022
eCommerce Specialist
Loewe PerfumeseCommerce Specialist
Sep. 2020 - Mar. 2022
Digital Marketing & Operations
Lullaai: Baby Sleep AppDigital Marketing & Operations
Jun. 2020 - Sep. 2020AI assisted Baby Sleep App. · App release coordination in UK, US and Canada. · Marketing strategy, analysis and optimization. · UX and App 2.0 content.
Digital Marketing Analyst
Accenture SongDigital Marketing Analyst
Mar. 2019 - May. 2020Madrid y alrededores, España· Definition of the strategic Lead Generation plan for B2C online sales, ensuring the fulfillment of activity, efficiency, revenue and cost objectives. · Daily monitoring and analysis of KPIs to obtain actionable insights and initiatives from customer data. · Optimization of the E2E digital personalized experience in order to maximize conversion rates. · Analysis based on Customer Journeys and tracking of Lead Generation activities by plan, campaign, support and product, on a daily, weekly, monthly basis. · Development of high-level reports and presentations on the results of commercial campaigns and strategic plans. · PostLead stream optimization: Daily analysis of call centers activity. Data visualization in PowerBI unifying final sales data crossed with marketing campaigns and products to understand effectiveness according to customer behavior
Production Support Analyst
Onyx CenterSourceProduction Support Analyst
Jul. 2017 - Sep. 2018Seville , SpainOnyx CenterSource is a leading global provider of B2B payments and business intelligence solutions to the hospitality industry. · Account management: primary processing contact and support for Hotel chains. · Process data, generate and deliver customer reports based on defined needs and schedules. · Handle all tasks related to operations within agreed critical timelines. · Report internal evaluation, track and analysis of assigned Hotel chains. · Direct work with Dallas implementation team and internal departments.
Management support
Fundación Padre Garralda - Horizontes AbiertosManagement support
Sep. 2015 - Jun. 2016Seville, Spainhttp://www.horizontesabiertos.org/ · Administrative and accounting support. · Database management. · Public and private entities collaboration. · Coordination of resources allocated for scheduled activities. · Volunteers’ department management.
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