New HorizonExecutive Director
May. 2018 - Dec. 2024United States, Durham- Developed and executed comprehensive strategies to enhance community engagement, increasing participation and fostering long-term relationships with local organizations. Spearheaded initiatives that strengthened partnerships with businesses, schools, and government entities, resulting in increased program visibility, attendance, and community support.
- Implemented data-driven technological solutions to streamline operations, improving communication between cross-functional teams, community members, and stakeholders. Introduced automation and digital tools to enhance administrative efficiency, optimize outreach efforts, and support decision-making based on attendance trends, donor engagement, and retention data.
- Served as a key member of the Executive Team, overseeing financial strategy and stewardship of a multi-million dollar budget. Led financial forecasting, fundraising strategies, and resource allocation to ensure long-term sustainability, successfully aligning donation-based revenue with strategic goals to meet loan repayment timelines.
- Directly managed and mentored department heads across Marketing, Production, Guest Experience, and Volunteer Engagement, ensuring alignment with organizational goals. Provided strategic leadership and operational guidance to enhance team efficiency, improve interdepartmental collaboration, and drive excellence in all departments.
- Oversaw all marketing and brand awareness efforts, including digital marketing strategies, social media campaigns, and community outreach initiatives. Led efforts to increase visibility and engagement, resulting in sustained audience growth, improved retention, and higher donation conversions.
- Oversaw the recruitment, training, and professional development of over 100 team members, fostering a high-performance culture. Designed leadership development programs that enhanced employee engagement and retention while ensuring alignment with the organization's mission and strategic objectives.
- Developed and launched an integrated community outreach strategy leveraging social media, digital marketing campaigns, and targeted engagement initiatives. Increased visibility and participation through data-informed content strategies, driving higher attendance and donor contributions.