Delta Electronics: The Global Leader in Power Solutions - $7.9 Billion turnoverEMEA Marketing Product Specialist at Innergie, a brand of Delta
Apr. 2014HoofddorpManaging all Marketing affairs concerning Innergie international retail business activities, which operates in a wide spectrum of segments & regions from consumer electronic sales to high-tech power supply B2B applications (under the Delta Electronics and Innergie brands). On demand and practical creative input concerning marketing, daily contact with international retail operating distributors and/or resellers, corporate identity, brand awareness, packaging design, advertisement, social media, events, market research, reporting to high management, product development and more. Two significant highlights:
• Created a corporation between SanDisk and JBL – Harman and our brand by creating product bundles and generate a revenue increase of 5% on the yearly sales figures in the Travel Retail Channel. • Successfully initiated several market researches, which made clear how the calculation should be done to create a correct BOM cost data, this to negotiate better prices from our Business Unit in Taiwan that lead a price drop of 7% on the buy of our products. As Marketing Product Specialist at Delta - Innergie my responsibilities are:
• Support, maintain and develop Retail (online/offline) & B2B, Travel Retail Channel
• Developing high-level concepts for design and packaging projects and other deliverables
• Sourcing and negotiation of innovating products
• Managing projects on time and on budget.
• Market Research & Analysis
• Event organization and coordination.
• Presentation to visually represent our company’s identity
• Solution selling and products and/or services customization.
• Reporting to Business Group Manager in Taiwan