BOTB.comExecutive Producer/Director
Jul. 2021 - Sep. 2021London, England, United KingdomAfter growing the BOTB Youtube channel by an increase of over 100% in less than 2 months; completely revamping the design (ie Video thumbnails, Profile picture, Youtube banner), improving YouTube video audience engagement with my skills in directing, producing, filming, editing, Youtube analytics and managing/training a team as well as tracking customer conversion rate data from our YouTube video/s to the BOTB website and then logging the sales generated from the content my team produced. Not only this but I focused on improving brand awareness and brand relationships by; proposing to attend a car event, handled all of the preparation including designing and arranging the premium look stages, arranged the pitch, people & vehicles and managed BOTB's presence as well as customer relations at the Petrolheadonism Live event at Knebworth House 18th/19th September 2021. During my time at BOTB I took it upon myself to come up with ideas/tests and solutions where ticket sales were under performing. To seek out and reach new audiences in an attempt to increase ticket sales and brand awareness. I produced two social media video adverts at a very efficient cost, wrote the scripts, arranged the vehicles and presented the videos myself (references below). BUT, due to an unforeseen change in BOTB's business strategy (and not to mention a reluctancy on both parts to separate from our endeavour for organic audience growth and customer acquisition) I have moved on from BOTB to focus on a variety of freelance opportunities. For booking enquiries please message me via LinkedIn.