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Work Background
LandstarContent Marketer
Mar. 2021 - Aug. 2021Jacksonville, Florida, United StatesCreated and improved marketing efforts using content created by the Corporate Communications department. Oversaw Google Ad campaigns. Created social media marketing plans.
Traffic Science IncChief Experience Officer
Aug. 2018 - Mar. 2021Jacksonville, Florida AreaDedicated to customer success with our ResultFlow content marketing software (SaaS). Ensuring a quality user experience (UX) from onboarding and training to ongoing support. Developed training materials and knowledgebase support documents. Responsible for developing and implementing marketing activities on social channels. Worked with development lead to beta test software releases and updates. What is ResultFlow? It is "More Traffic, Made Easy" and the only end-to-end automated content-marketing traffic machine exclusively designed to build small businesses.
Marketer's BraintrustBusiness Growth Coach
Jun. 2014 - Aug. 2018Helped clients grow their businesses through project management, coaching, content marketing, pay-per-click advertising and marketing automation software.
Online Marketing GoddessAgency Principal
Apr. 2013Working directly with clients to help them create, manage and execute their digital marketing strategy. I discourage my clients from measuring success in search rankings and hits, instead, we focus on profitability and return on investment. In 2023, I helped multiple clients reduce their cost per lead by up to 60%, while driving more leads and revenue compared year-over-year. And for another client we increased revenue from organic search traffic by more than 200%. Services include: Digital Marketing Strategies
Facebook Ads
Google PPC / AdWords
Marketing Calendar Planning and Implementation
Search Engine Marketing
Shopify eCommerce Website Migration
Red Hawk StrategiesWeb Marketing, Social Media Training and Coaching
Jan. 2008 - Dec. 2011I worked directly with clients to help them learn more about how to use the web to increase their marketing effectiveness. Provided one-on-one and group coaching program titled "Incremental Marketing on a Micro Budget" helping clients and their staff implement daily marketing tasks to continually add to flow of prospects into the marketing funnel.
Michelle Chance-SangthongEntrepreneur
Jan. 2006United StatesAs a professional speaker, I am adding a voice and a face to the possibility of recovery after what has been a very difficult economic time for many people. While my background is Online Marketing, my goal is to reach a broader audience and reassure them that they were not alone, and their past does not define their future.
StomperNetApprentice
Jan. 2005 - Dec. 2009Continuing Education program for Search Engine Optimization and E-Commerce Development.
CS Ideas, Inc.Product Curator / CMO
Jan. 2001 - Dec. 2013Jacksonville, Florida AreaCS ideas (Cool Shopping Ideas) is an online retailer specializing in unique products through a network of retail websites. We have a number of online stores for our varied product lines including personalized gifts, waterproof cases, waterproof mp3 players, organic gardening, corporate gifts, and promotional items. Although we have offered corporate gifts for more than 10 years and promotional items for the last two years, we have focused our efforts online. We have recently expanded to work with local businesses and have added JAX Promos Promotional Products (http://www.jaxpromos.com) to our business venue to formally market and promote in the Jacksonville Market.
Web Works Web Design and MarketingPresident
Feb. 1997 - Jun. 1998WebWorks Web Design and Marketing worked with Small Businesses who were ahead of their time getting online. With the WWW just a few years old, we helped clients get websites online, and improve their Search Engine Rankings.
Florida Community College at JacksonvilleG.O.L.D. Program Instruction
Mar. 1995 - Jun. 1995As a G.O.L.D. Instructor, I worked with students enrolled in the Golden Opportunities for Lifelong Development Program, essentially, the students were 55 years and older. As in interim program instructor, I taught 55+ students the basics of Windows 3.1, how to use a mouse and keyboard, and beginning lessons in Word Perfect. Of all the training experiences I have had since, this by far was the most rewarding, it really taught me to take in the audience, and prepare the lessons to help them acheive success. By the end of the class the students had a greater understanding of the computer and had much less fear of using it. I asked my students to explain to me why they were there, and the resounding answer was to keep up with their Grandchildren - who could "mouse" about with ease.
The Suddath CompaniesWebmaster
Jan. 1995 - Dec. 2005Responsible for 17 internal and external websites. Internal application development and management of Search Engine Optimization for 7 different corporate divisions.
FCCJStudent
Jan. 1993 - Dec. 1995Studied Computer Networking. Finished with an A.A. Degree and a A.S. Technical Certificate with an emphasis in Computer Networks.
United Parcel ServicePackage Handler
Jan. 1993 - Dec. 1994Worked in package trucks, loading and verifying destination addresses for loaded packages.
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