Bosch (China) Investment Ltd.Senior Product Manager Home & Garden for Asia Pacific & Europe
Apr. 2014 - Dec. 2018Shanghai City, China- Established and implemented an Asia Pacific long-term product- and go-to-market strategy (overall market growth: 50 million EUR) - Developed marketing concepts and new business opportunities, focusing on the next “best-selling products” (increased product revenues in Japan from 2 million to 10 million EUR within 3 years) - Set up an Asia Pacific long-term product-, pricing and launch strategy (overall market growth: 50 million EUR) - Analyzed Asia Pacific Market and generated new product ideas (launched 24 products in 10.8V, 18V tools in Japan, Oceania, Korea) - Worked in cross functional project teams while developing and launching the new tools into the Asia Pacific and European markets (launched 4 new 18V products) - Packaging- and POS development (design, artwork, drawings, tests) - Conducted factory visits and negotiated with suppliers, agencies (briefings) - Manufacturing support (production process and quality improvement)