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Work Background
MemcycoVP of Products
May. 2024Bnei Brak, Tel Aviv District, IsraelThe only AI digital impersonation
solution that protects your business *and* customers in real time
Assac Networks Smartphone Security LtdVP Product Management
Oct. 2023• Conducted comprehensive competitive analysis to identify Assac Networks' unique strengths, crafting a compelling value proposition that distinguishes our secure communication and mobile security products within the industry.
• Identified and capitalized on new opportunities in the fintech market through detailed analysis of industry trends, customer needs, and technological advancements.. • Developed both short-term and long-term product roadmaps, aligning product development with immediate business objectives and long-term strategic market opportunities.
• Supervised the ongoing development process, ensuring adherence to best practices, timely delivery, and alignment with the strategic vision and market needs.
ProofpointSr. Director PM People-Centric Security
Jul. 2019 - Mar. 2024Tel Aviv, IsraelDeveloping an innovative SaaS platform for enterprise executives and security professionals for tracking and managing people-centric cyber risk (AI based analytics).
Innovative cloud risk platform Patent-pending approach to identify personal risk based on cyber intelligence and organizational data.
Got from zero to hundreds of customers in two years.
AllotAssociate VP Product Management and Strategy, Head of IoT
Oct. 2017 - Jun. 2019Head of IoT Leading strategic initiative of IoTSecure from the concept definition to market inception Leading Allot SmartRegulator solution, which enables CSPs to meet national law enforcement and/or homeland security authority requirements • IoTSecure solution for CSP and enterprises including Behavior Assurance, AI based behavior profiling and IoT security • Market analysis and definition of the value proposition
• Field validation • Business plan definition (budget, GTM) and implementation (PM, dev and research)
• Field promotion Leading Allot SmartRegulator solution, which enables CSPs to meet national law enforcement and/or homeland security authority requirements
Hacera. Blockchain with confidenceAdviser. Product strategy
Sep. 2017 - Dec. 2018
Allot CommunicationsAssociate VP Products and Strategy
Apr. 2016 - Jun. 2019Overall responsibility for strategy and product offering for CSP and enterprises (about $80M revenue)
• Consumer and Enterprise Security Services for CSP
• Advanced DDOS solutions
• Enterprise Application security visibility and control • Monetization and Visibility solutions for CPS and enterprises
• Strategic partnerships
RadwareVP Management and Cloud Products
Jan. 2014 - Dec. 2016Overall responsibility for Radware Management Products Unit, covering the following solutions: • Centralized and on-device management for Radware’s security and application delivery solutions providing element and service management, advanced productivity and automation tools, value-add monitoring and reporting system.
• Radware Cloud services and MSSP portal product for service providers.
• Security management system with embedded SIEM.
• Business intelligence / traffic visibility product • APM (Application Performance Monitoring) solution • Multi-disciplinary management, including management of off-shore teams and external vendors
• OEM relationship management
RadwareDirector, Management Products
May. 2013 - Dec. 2016•Overall responsibility for roadmap definition and execution of Centralized management system product •Multi-disciplinary management – PM, Dev, QA
RadwareDirector Product Management
Jul. 2011 - Dec. 2016Tel Aviv• Managing team of PMs (direct and matrix management)
• Product management for Centralized management system.
Definition of new operational concepts for enterprise IT to increase productivity. Definition of value-add monitoring and reporting system. • Product management for Security management system for Radware security products including configuration, operation and SEM.
• Driving of the APM (Application Performance Monitoring) solution from requirement definition to market interception.
• OEM relationship build-up and maintenance
Elbit Systems LtdDirector. System Architect
Jan. 2011 - Jun. 2011•Product management of network and voice security products.
•Architecture of customers security solutions.
Microsoft IsraelSr Program Management Lead
Apr. 2007 - Jan. 2011• Managed team of PMs for multiple Microsoft security products including UAG, DirectAccess, Stirling. Drove products through full product management lifecycle from definition of requirements through development and release to introduction to market
• Worked on definition of remote access solution for hybrid (cloud and traditional DC based) enterprises.
• Program-managed DirectAccess solution (seamless remote access) for enterprises. Identified market needs, devised market penetration strategy and drove customer engagement (over 100 companies engaged).
• Built technology partner ecosystem surrounding Microsoft security monitoring and management products (Forefront Stirling). Partnership with 10 leading security vendors announced at RSA 2009.
Finjan SoftwareDirector, Business development
Dec. 2005 - Jun. 2010
Cisco SystemsSr. Manager, Software development
Jul. 1998 - Dec. 2005Development manager of Cisco Secure ACS product enterprise AAA (RADIUS and TACACS+) server. The product is the key component of numerous Ciscos security solutions like, NAC, wireless networking, 802.1x security initiative, remote access IBNS (VPN, Wi-Fi, IBNS, NAC, etc). Responsibility for the completed development cycle including requirements definition and assessment, implementation and deployment phases, communicating with customers worldwide as part the pre-sale and post-sale support activity, analysis of the customer requirements and definition of the strategic direction.
Product sales are 40M/yr in FY04. Product has about 40K installation over the world, including 85% of Fortune 500 companies.
Managing an international team (28+ people in Israel, UK, USA). Grew the team from 6 engineers to 28 engineers till date.
Class Data Systems,Senior Software Engineer
Jun. 1997 - Jul. 1998Aquired by Cisco Systems
Armon Networks LtdSoftware Engineer
Sep. 1996 - Jun. 1997Aquired by Bay Networks
IBM Israel Science and TechnologySoftware Engineer
Sep. 1994 - Sep. 1996
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