Tracey Strydom

Shopper research and insight specialist

MarketingMarketing Analytics Manager

Tracey Strydom is a Shopper Research and Insight Specialist with a proven track record of delivering actionable insights and strategies that drive business growth. Leveraging her expertise in data analysis, market research, and shopper behavior, she provides valuable insights into shopper trends, preferences, and behaviors. Her work aids in shaping marketing strategies, improving customer experiences, and ultimately, boosting sales. Her analytical skills, combined with her deep understanding of the retail industry, make her a key asset in any business aiming to optimize their shopper understanding and engagement.

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Shopper research, analysis, insights, strategy

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