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Work Background
Rovi | The Ultimate EV Companion AppChief Marketing Officer, Founding Team
Jun. 2022 - May. 2024Boston, Massachusetts, United StatesRovi is accelerating EV adoption by solving charging anxiety and access to electric vehicle ownership through the ultimate EV Companion app. Real-time station status. Vehicle monitoring. AI-powered charging planning.
Graham & WalkerCatalyst Program
Jun. 2022 - Jun. 2022The Graham & Walker Catalyst is a cohort-experience for women and non-binary startup founders.
PopulemetryStrategic Advisor
Jan. 2022A new investment market where you can trade on the popularity of entertainment like movies, music, and TV.
Private companyEarly Stage Investor
Jan. 2022Investing in innovative startups led by underrepresented founders, focusing on improving life experiences and safety for marginalized communities, with an emphasis on mothers, females, and youth. Collaborating with founders to develop strategies for growth and scalability, GTM strategies, and contributing to the success of early-stage companies.
Movement GeniusCo-Founder & COO
Dec. 2020United StatesMovement Genius is a radically inclusive digital wellness platform providing body-centered movement routines to support mental and emotional health. Featured on TODAY Show, Yahoo News, ABC News, and People, the platform was flooded with over 10,000 users in the first year. We're in hospitals supporting frontline workers and schools supporting teachers and students. Movement Genius is providing mental health support to artists and musicians, athletes, corporate employees, as well as folks living with chronic illness and disabilities. This is the future of wellness, designed in a way that works for everybody.
I Pour LifeDirector of Marketing & Strategic Partnerships
Nov. 2016 - Nov. 2020San Diego, CA | Springfield, MO | Addis Ababa, EthiopiaI Pour Life works to eradicate extreme poverty and social isolation by developing people. Programs provide sustainable education, financial literacy, business skills, and psychological care needed for individuals to lift themselves out of their circumstances. In partnership with regional governments and stakeholders, I developed strategic programs and communication to support local leadership, co-created new pathways to break systemic barriers with indigenous advisors, and provided coaching on necessary business skills to overcome obstacles to success. I worked directly with foster youth, teen mothers, and half-orphans in the United States and abroad.
SoulPancakeHead of Sales & Marketing + Kid President Brand Manager
Jul. 2012 - Jul. 2016Greater Los Angeles AreaSoulPancake is a media and entertainment company with a portfolio that includes a creative agency, television department, and top 100 YouTube channel featuring series such as Kid President, My Last Days, Science of Happiness and The Impression Guys. Focused on telling creative and thought-provoking stories, SoulPancake ranked #114 on the Inc 5000 and was named one of Fast Company's "10 Most Innovative Companies in Video."β My role at SoulPancake included shaping the brand into a profitable content company, while expanding reach and elevating the brand name in the marketplace. The results were +3000% revenue growth and +2500% social reach over three years. SoulPancake was awarded top honors from many media outlets, elevating the SoulPancake brand and team to be leaders in thought-provoking, meaningful entertainment. www.soulpancake.com // www.youtube.com/soulpancake
SoulPancake is #114 on Inc 5000: http://bit.ly/1TRtd9A Secured and developed marketing campaigns for Conagra, Purina Tidy Cats, UN World Humanitarian Day, Hershey Kiss, Purina Puppy Chow, Google, Youtube, blockbuster films, and more.
Advanstar CommunicationsBusiness Development Account Executive, POOL / Magic
Mar. 2011 - Mar. 2012Santa Monica, CACurating new and innovative designers, brands, and fashion labels into the POOLTRADESHOW division of the MAGIC Marketplace. Developed POOL into the destination for emerging art and design driven brands. Managed a portfolio of 50 brands including: Jeffrey Campbell, Sub Urban Riot, American Apparel, Sock It To Me, Irregular Choice, Bandit Brand, Proof Eyewear, The Poster List and more.
Land Octopus StrategyPrincipal / Fractional CMO
Mar. 2010Los Angeles / ColumbusStrategic content partnerships and brand positioning for businesses and individuals from technology, new media, talent, non-profits, transportation, and entertainment. Emphasis on early revenue and scaling.
Createasphere / HD Expo LLCBusiness Development Account Executive
Jul. 2008 - Mar. 2010Burbank, CACuration and management of entertainment technology at the multi-annual tradeshow and workshops. Clients include: RED Camera, Panasonic, Sony, Gamma & Density, JMR Electronics, Matthews Studio Equipment, Litepanels, Vitec Group brands, Maxx Digital, and more.
CoachAssociate Manager
Sep. 2005 - Jun. 2008Los Angeles, CAManaged store operations and personnel. Supported creation of client development programs and clienteling tools to increase productivity and revenue.
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