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Work Background
Electronic Arts (EA)Taxonomist II
Jul. 2024Seattle, Washington, United StatesWorking with the Information Architecture team to develop taxonomies in partnership with Data Science, using LLMs and GenAI, for use in data models, tagging, support flows and automations. Gathering requirements from cross-functional teams, developing needs assessments, use cases, and proposals for data-driven taxonomies and ontology development. Leading taxonomy governance processes for data integration and brand alignment across partnering systems.
Electronic Arts (EA)Senior Taxonomy Analyst
May. 2023 - Jul. 2024Developed taxonomies using candidate terms from LLMs and GenAI, for use in data models, tagging, support flows, and automation. Requirements gathering and developing needs assessments, use cases, and proposals for system migrations and ontology development. Led taxonomy governance processes for data integration and brand alignment across partnering systems.
Electronic Arts (EA)Taxonomy & Search Analyst
Aug. 2017 - May. 2023Built taxonomies for NLP/machine learning initiatives, support tools, automation, toxicity, and navigation; developed proposals and gathering requirements for systems integrations and ontologies; developed entities, synonyms; led taxonomy governance processes for search, navigation, and integrations; reviewing SEO and SERP results for content optimization; and conducting keyword analysis.
LionbridgeContent Administrator
Jul. 2016 - Aug. 2017Austin, TXAdministered content within a CMS for a tech client in North Austin. Involved in Search Engine Optimization (SEO), process enhancement, metadata analysis, requirements gathering, software evaluation, documentation, website QA, content, and synonym development. Experienced in content management, site publishing, digital archiving, and localization.
BazaarvoiceCurations Analyst
Jun. 2016 - Jul. 2016RemoteModerating social marketing content and tagging products using analytics modules.
Crawford Media Services, Inc.Metadata Librarian
Nov. 2015 - Jul. 2016RemoteCataloging collections of performance and interview footage. Auditing documents, producing metadata and aligning photographic files with content filenames.
Liaison Creative + MarketingProgram Manager, Digital Asset Management | Analytics & Brand Management
Mar. 2011 - Aug. 2015Corporate Marketing | AMD• Completed a 30k asset migration to a Picturepark DAM solution working collaboratively with the vendor and IT support.
• Developed DAM requirements based upon cross-team business analysis. • Conducted content cleanup, user testing, validation and stabilization. • Overhauled core asset type schema for increased adoption, alignment and clarity.
• Advised all metadata creation activities, leading the ongoing development and implementation of metadata standards and best practices. • Assisted in setting policies, priorities and practices for the production, management, publication and preservation of marketing assets.
• Produced reports using SQL and pivot tables.
• Analyzed, defines and optimizes the Digital Asset management process.
• Designed and evolves work flows to provide transparent sharing of information with users and proper archiving procedures..
• Managed all digital media assets produced or purchased by AMD, assets provided by vendors and business partners (images, graphics, logos and videos), and digital copy.
• Collaborated with Business units, Creative Services and IT teams to define Digital Asset management solution requirements.
• Supported global training, planning, creation, dissemination, security and maintenance of digital assets in the Digital Asset management solution.
• Developed and documented processes for digital assets and ensured assets are easily accessible to key business units.
• Used DAM customizations and modular tools to publish targeted assets to global users.
Harry Ransom Humanities LibrStudent Technician (Audio/Video Digitization)
Nov. 2010 - Mar. 2011•Digitally Captured Moving Image Collection that included VHS, Beta SP, Betamax, U-Matic and 16mm film. •Cataloged metadata within in-house SQL-server database.
University of Texas at AustinGRA for Open Video/Collection Design project
Sep. 2010 - Jan. 2011Assisted in the development of a Video Collection Design project: •Participated in the digital acquisition of license-free videos for a research collection. •Produced complex descriptive metadata.
•Developed User Personas and Scenarios.
•Uploaded digital videos to project server via FTP.
•Used Basecamp project management program.
Art Radar AsiaMetadata Intern
Jun. 2010 - Jun. 2010Researched and consulted on digital archiving solutions for online Arts publication.
Harry Ransom Humanities LibrStudent Technician (Digital Imaging & Metadata)
Mar. 2010 - Nov. 2010•Digitizated over 50 boxes of photographs, scrapbooks, news clippings, programs and magazines. •Cataloged images and entered metadata into in-house SQL-server database
•Cropped and re-sized images using Photoshop. •Used flat-bed Epson scanners, Digi-book scanner and digital photography lab.
Black & VernooyDigital Asset Librarian
Sep. 2009 - Mar. 2010• Organized and created metadata schema for 20,000 photographic images from Austin, Latin America, Europe, and India belonging to UT architecture professor Sinclair Black and his practice. • Digitized, imported and catalogued additional 2,000 photographic slides.
• Provided consultation and training regarding social media including WordPress and Twitter.
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