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Work Background
Publicis MediaPerformance Manager
Oct. 2025Beirut, Beirut Governorate, Lebanon
Publicis MediaSenior Performance Executive
Oct. 2023 - Oct. 2025Lebanon- Orchestrate multi-channel social media campaigns to drive engagement and enhance customer satisfaction. - Deliver data-informed budget recommendations and create performance reports. - Implement precise tracking using pixel codes and map user journeys to optimize digital touchpoints. - Stay updated with evolving social media trends through direct collaboration with platform representatives. - Oversee account management, access setups, and provide strategic input for pitches. Facilitate training sessions for new team members and interns.
Publicis MediaExecutive - Performance Marketing
Sep. 2021 - Oct. 2023Beirut, Lebanon- Directed campaigns on leading social media platforms, ensuring alignment with customer engagement goals. - Developed insightful performance reports and executed precise event tracking for better audience understanding. - Collaborated with social media representatives to stay ahead of industry changes and advancements.
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