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Work Background
IMS EVOLVEBrand and Marketing Manager
Apr. 2022Milton Keynes, England, United KingdomAs Brand and Marketing Manager, I am dedicated to reinforcing our position as the leading Global IoT solution provider, aligning best practices with corporate strategy to accelerate and support business development. Passionate about driving brand visibility and growth in the dynamic world of SaaS, I lead strategic initiatives to strengthen brand presence, develop impactful marketing campaigns, and drive customer engagement across global markets. With a focus on innovative storytelling and simplifying complex technological terms, I deliver measurable results and shape compelling narratives that resonate with our target audience. Duties include creating, implementing, and managing brand and marketing strategies, digital marketing, PR, industry events, communications, and global channel partner relationships and co-marketing activities.
IMS EVOLVEGraphic Design and Marketing Executive
Nov. 2018 - Apr. 2022Milton Keynes, United KingdomCreating and delivering innovative visual concepts for all required marketing collateral, ensuring an intrinsic link to the IMS Evolve brand image. Create and implement marketing strategies, maintaining branding coherency and messaging consistency across all utilised platforms. Inspire, inform and captivate audiences to effectively communicate the IMS Evolve solution, adapting approach and tone to steer towards the correct audiences to support business growth, while sustaining IMS Evolve’s position as Global IoT experts.
IMS EVOLVEMarketing Assistant
Apr. 2018 - Oct. 2018Milton Keynes, United KingdomBuilding and progressing current strategies to support the continued growth of the business. Focused on maintaining and elevating IMS Evolve’s position on the Global IoT market as experts in the Food Retail and Cold Chain industry.
Jigsaw ClothingDeputy Manager
Sep. 2016 - Apr. 2018Milton Keynes, United KingdomRunning an in-store team of 9, a concession team of 4, and overseeing the running of a further external concession within a department store.
Jigsaw ClothingSupervisor
Jul. 2016 - Sep. 2016
Institute of Contemporary ArtsExhibition Internship
Jul. 2016 - Jul. 2016LondonWorking with the Head of Programme and Exhibition Curator to assist with the curation of upcoming exhibitions.
Free LanceGraphic Designer
Sep. 2014 - Apr. 2018Free lance projects, include logo creation, brand guidelines, marketing collateral and branded materials.
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